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LogoWorks or LogoWorst?

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LogoMotives

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Aug 21, 2005, 5:06:30 PM8/21/05
to
Hey all -

Just wanted to pass on some information about the "logo
design" company LogoWorks. The firm has been getting
a lot of major glowing press lately:

Wall Street Journal
http://tinyurl.com/9o4w5

Entrepreneur Magazine
http://www.entrepreneur.com/logocontest/0,7353,,00.html

Over the past few days more and more people have discovered
that numerous LogoWorks designs have actually been blatantly
ripped off from other designers. You may want to take a look
at some of the discussion and evidence at some of these links:

The Origins of Brands Blog - written in praise of LogoWorks.
The comments offer a great deal of info:
http://tinyurl.com/bs8gb

BadDesignKills
http://www.baddesignkills.com/logoworks/index.htm

ThePreparedMind
http://tinyurl.com/bbv9c

Morea's Photos
http://tinyurl.com/dmhrr

HOW Design Forum Discussion
http://tinyurl.com/bej4q

A HOW Forum "discussion" with a LW designer
http://tinyurl.com/a9rry

I'm sure this will get more interesting as the week continues.
Personally, I feel such "logo mills" do a huge disservice to the
graphic design industry. The outright stealing of the work
of other designers is another issue and its blatancy is incredible
to me - and should outrage all designers and the clients being
taken for what initially may be an inexpensive ride to get a
new logo. How many stolen designs have been repackaged
and sold to unexpecting clients by LogoWorks?

- J.

Jeff Fisher :: Engineer of Creative Identity
Jeff Fisher LogoMotives
http://www.jfisherlogomotives.com

:: :: :: :: :: :: ::

HOW Magazine Editorial Advisory Board

2006 HOW Conference Advisory Board

Author: "The Savvy Designer's Guide to
Success" from HOW Design Books.

MZ

unread,
Aug 21, 2005, 5:37:24 PM8/21/05
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The only thing that astounds me is the fact that they apparently
thought they could get away with it.

--
MZ - rijeka /at/ gmail.com
I am in shape. Round is a shape.
http://www.visualfood.net

woodsie

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Aug 21, 2005, 7:53:34 PM8/21/05
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In article <1124658390....@g43g2000cwa.googlegroups.com>,
"LogoMotives" <logom...@yahoo.com> wrote:

> I'm sure this will get more interesting as the week continues.
> Personally, I feel such "logo mills" do a huge disservice to the
> graphic design industry. The outright stealing of the work
> of other designers is another issue and its blatancy is incredible
> to me - and should outrage all designers and the clients being
> taken for what initially may be an inexpensive ride to get a
> new logo. How many stolen designs have been repackaged
> and sold to unexpecting clients by LogoWorks?
>


the 3 day turn around and the price alone is enough warning bells.

the fact they've made millions out of this biz is really irratating!

Davémon

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Aug 22, 2005, 5:58:02 AM8/22/05
to
LogoMotives wrote:
> Just wanted to pass on some information about the "logo
> design" company...

</snip>

Why is nobody sueing?

...some of the example 'rip-offs' are clearly just clichés (beaver?), or
just 'types' the Ernst & Young / White Finance Service device is also
reasonably similar to the MIT logo... http://web.mit.edu/

All their stuff is just lazy, first idea on the sheet, crap, wether its
stolen or not.

--

Davémon
http://www.nightsoil.co.uk

Message has been deleted

LogoMotives

unread,
Aug 22, 2005, 10:39:45 AM8/22/05
to
<Why is nobody sueing? >

Legal action is in the works from designers/companies as of late last
week.

fsds...@gmail.com

unread,
Aug 22, 2005, 12:21:39 PM8/22/05
to
LogoMotives wrote:
> <Why is nobody sueing? >
>
> Legal action is in the works from designers/companies as of late last
> week.
>
> - J.
>


Jeff,

Please keep us informed of any further news you come across regarding
legal action. As I noted on the About forum, my concern is that
Logoworks will hang the guilty designers out to dry and then spin their
little PR wheels like mad to try to come out of this unscathed - so I'd
like to see how it turns out.

If there is any upside at all to companies like Logoworks (or worse,
those do-it-yourself logo software packages), it's that in 5 or 10
years, there will be a flood of businesses in a desperate panic because
they've found themselves in trademark dispute over unoriginal designs
and they will all need the help of professionals. It's just too bad a
lot of businesses will have to suffer before they learn their lesson...

-- Robert

newnim...@gmail.com

unread,
Aug 23, 2005, 5:43:58 PM8/23/05
to
Jeff,

This is rampant in the ad/tv commercial industry too.
I think there is a loss of ethics in the world of business.

Sunil
www.fleaglobal.com

woodsie

unread,
Aug 23, 2005, 8:30:12 PM8/23/05
to
In article <1124721585.1...@z14g2000cwz.googlegroups.com>,
"LogoMotives" <logom...@yahoo.com> wrote:

> <Why is nobody sueing? >
>
> Legal action is in the works from designers/companies as of late last
> week.
>

just doing some sums. one of the reports said they were getting 8-9
thousand clients/jobs per year. that's approximately 2.5 jobs per day!

that's an enormous amount of workflow.

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