Also Miller Brewing(aka Philip Morris), says it will be test marketing
a dark "European" style beer in the next coming months. The did not say
when or where the testing would occur. I assume Miller will market under
their Reserve lable.
Also test sales of Miller Ice beer has begun in Lansing Michigan. Miller
believes Bud is producing this to counter their G.Draft sales, the only
product who sales increased for Miller last year.
And one last note Miller has done well with the Amber Ale and Lienies
Red that they belive they can put a new product out every six months.
Though they did say some products will fail.
Ken
--
Dr. Strangelove "If there is miscommunication, blame yourself,
U.Wisconsin Milwaukee not your audience. You are the message."
Major: Political Science --Roger Ailes
Why that Alias? From the Movie Dr. Strangelove.