From AB
Lamborghini unveils the new Gallardo LP 570-4 Super Trofeo 2013
Automobili Lamborghini's President & CEO outlines 2013 plan for a
thriving series
Navarra, Spain/Sant'Agata Bolognese, October 17, 2012. Stephan
Winkelmann, Automobili Lamborghini's President and CEO set out a bold
vision for the ultimate one make series Lamborghini Blancpain Super
Trofeo at the final round of the European series in Los Arcos,
Navarra.
Flanked by the company's Research & Development Director and Head
of Lamborghini Motorsport, Maurizio Reggiani, the pair outlined how
the series has significantly expanded its grid, inaugurated a
successful championship in Asia, provided a fertile environment for
guest and VIP immersion in the Lamborghini brand, and had built a
significant following through traditional and burgeoning social media.
The Lamborghini executives were joined by Alain Delamuraz, Vice
President and Head of Marketing, Blancpain, the series' principal
sponsor.
While summarizing the successes Super Trofeo had recorded over the
past twelve months, the press conference in the Atalaya Centre at the
Navarra race circuit provided the stage to unveil the series' 2013
race car, the new Gallardo LP 570-4 Super Trofeo.
The 2013 Gallardo
As outlined by Maurizio Reggiani, the 2013 Gallardo is based on the
proven chassis and mechanical platform of its predecessor, but takes a
significant step forward following extensive aerodynamic re-profiling
of the surface geometries and the addition of adjustable aerodynamic
devices, including an all-new ten-position rear wing.
The net benefit of this significant aerodynamic upgrade is 120%
improvement in aerodynamic efficiency over the Gallardo's 2012 model.
With re-modelling of brake ducts, the new Gallardo LP 570-4 Super
Trofeo achieves a 50% improvement in thermal performance with improved
front brake cooling, while better balance and dynamic performance is
achieved by increasing downforce by 128kg in low downforce set up and
160kg in high downforce trim.
While the racing technology advances, Mr Reggiani emphasises that the
Gallardo provides an efficient and cost-effective platform for
customer racing. "We have taken a significant step forward with
the aerodynamic performance of the new Gallardo LP 570-4 Super Trofeo,
but still the car stays true to our core principles. We believe that
it is important to evolve the car, while ensuring Super Trofeo remains
an attractive series in which to compete."
Europe in retrospect
As Automobili Lamborghini looks to 2013 its 50th anniversary year
Super Trofeo has grown into one of the company's foremost platforms
for communicating its brand heritage. Having set out in 2009, the 2012
season has seen up to 20 cars contesting races at the best European
tracks, featuring drivers from ten different nations and providing a
level playing field in which no less than eight teams have shared the
honours of claiming a pole position this season. 2,500 guests have
been entertained in driving academies, passenger laps and parades or
enjoyed the sumptuous and unique hospitality environment of the
Lamborghini Village. With 129 million households across Europe
following the action courtesy of Eurosport including the appearance
of guests from Valentino Rossi to Adrian Newey and 70,000 fans
following Super Trofeo through social media channels, 2012 marked the
waypoint to extend the formula to other markets.
Super Trofeo heads to Asia
Along with valued partner, Blancpain, Lamborghini launched the Asian
Super Trofeo in 2012, and four of the six races this season have taken
place. The results in only its first season have been truly
remarkable, with 480 media attending races from key markets including
Japan, China, Malaysia, Thailand, Singapore, Hong Kong and India, and
more than 2,200 guests entertained in the Asian expression of the
Lamborghini Village.
The huge engagement of Lamborghini customers, press and the public
alike has been remarkable, delivering for instance over 6 million page
views of a dedicated Super Trofeo page on
sina.com in the heart of the
expanding Chinese market and regular highlights on CCTV reaching 560
million households.
Alain Delamuraz, Vice President and Head of Marketing, Blancpain said,
"The union between Blancpain and Automobili Lamborghini is one
founded upon the shared values of precision, accuracy and technical
excellence. The Lamborghini Blancpain Super Trofeo is the
manifestation of these shared values, a series that grows and improves
every year. I am delighted that 2013 will take the series further than
ever before in the continuing pursuit of excellence."
2013 Developments
All participants who have participated in the 2012 Lamborghini
Blancpain Super Trofeo European series will be offered the opportunity
to attend a two day official test prior to the start of the 2013
Championship. The test will take place on the 19th and 20th of March,
2013, in Vallelunga, Italy.
Stephan Winkelmann confirmed that Automobili Lamborghini are planning
to expand the Super Trofeo series into other markets, such as the
USA.
The wider motorsport picture
The Lamborghini Blancpain Super Trofeo series in Europe and Asia form
a critical staging post in Lamborghini's motorsport strategy which
connects the Lamborghini Academy to GT3. And while Trofeo goes from
strength to strength, so too has 2012 delivered impressive results in
senior motorsport.
Drawing the review of 2012 and the exciting plans for 2013 to a close,
Stephan Winkelmann said, "Motorsport is at the essence of what
Lamborghini stands for, and the great affinity for our marque deserves
to be represented though racing to deliver the emotional engagement
that really connects the spirit that exists in every one of our cars,
whether created for the road or the track."
He concluded, "We are delighted that the Lamborghini Blancpain
Super Trofeo has been such a success in Europe and Asia. We would like
to thank our partners at Blancpain, our many customers who race with
us and the media and the public that give us enormous support. In
return, we will strive to improve the car, the series and all of the
essential ingredients that will underline our future success."
About Blancpain: Over 275 years of tradition in motion
Founded in 1735 by Jehan-Jacques Blancpain, the watch brand bearing is
name is the oldest in the world. Blancpain is currently engaged in a
long-term commitment to the renewal of mechanical watchmaking and to
passing on exceptional expertise from one generation to the next
through constant investment in human resources, production facilities
and research.
From the creation of components through to watch design, Blancpain is
distinguished by its ability to develop exceptional movements. Over
the past seven years, the Manufacture in Le Brassus has indeed
developed no less than 22 new calibres.
Through its various models, Blancpain preserves its heritage of
precision and elegance, while also displaying an innovative and
occasionally provocative spirit. Its range encompasses the daring
L-evolution line, the legendary Fifty Fathoms diver's watch, as well
as the classic Villeret collection and the Blancpain Women models.
The sports enthusiasts' watch: Chronographe Flyback à Rattrapante
Grande Date
While remaining loyal to its fundamental values, Blancpain quite
naturally associates with the world of fine automotive mechanical
engineering, since the key values of precision, reliability and
sturdiness are required and shared by both cars and watches.
The bezel, caseback, dial and even the cap of the folding clasp are
all made of carbon fibre and represent technical accomplishments
vividly reflecting Blancpain's innovative strength. To highlight the
sporting nature of the new L-evolutionR, a digital font displays the
large date as well as the 3 and 9 o'clock numerals, while the shape of
the pushpiece at 8 o'clock resembles a fuel tank cap.
When the chronograph is in action, the movement with its column wheel
and vertical coupling-clutch ensures excellent precision. Two major
horological complications offer additionally useful functions: the
split-second chronograph enables a split-time read-off, while the
flyback function serves to instantly reset and restart the
chronograph. The black alcanatara strap is equipped with carbon fibre
inserts evoking the latest technological evolutions in racing car
design.
View the attachments for this post at:
http://www.jlaforums.com/viewtopic.php?p=193338014#193338014