From AB
-Q50 Eau Rouge represents design vision for high-performance products
-Design of Q50 Eau Rouge features dramatic aerodynamic styling
influenced by Infiniti's involvement in Formula One
-Q50 Eau Rouge features complex carbon composite bodywork
Hong Kong - Infiniti has revealed the first image of the Q50 Eau Rouge
concept which will have its world premiere at the 2014 North American
International Auto Show in Detroit on January 13.
The Q50 Eau Rouge, a high-performance design concept based on
Infiniti's Q50 premium sports sedan, draws inspiration for aerodynamic
design from the technical collaboration between Infiniti and four-time
Formula One World Champions Infiniti Red Bull Racing.
Major bodywork components have been redesigned with aerodynamics in
mind and manufactured carbon fiber. Q50 Eau Rouge is lower and wider -
only the roof and door profiles remain unchanged from the production
Q50. This striking design is inspired by muscularity, refinement, and
understated performance intent.
Infiniti Q50 Eau Rouge highlights include deep and detailed carbon
fiber front splitter, rear diffuser and side sill skirts; carbon fiber
roof and door mirror casings; 21-inch lightweight forged alloy wheels;
and a dual-exit exhaust sports system below a large integrated rear
spoiler.
The Infiniti design team, led by Executive Design Director Alfonso
Albaisa, was influenced by the aerodynamic styling approach taken by
their colleagues at Infiniti Red Bull Racing.
"From our shared passion for performance with Infiniti Red Bull
Racing grew a collective desire to produce a vision of what a
high-performance Infiniti Q50 could look like," said Albaisa.
"The design has a number of distinctive Formula One inspired
touches. In particular, the sculpted front wing assembly and the rear
aerodynamic packaging take their cues from the RB9 race car,"
added Albaisa.
Infiniti is also empowering social fans to unveil the all-new Q50 Eau
Rouge concept car ahead of the official launch at the Detroit Motor
Show on January 13. Starting from today, online advocates can drive
the reveal of Infiniti's latest concept car. By sharing their views
and comments through social media channels like Twitter (hashtag
#F1Q50), Facebook and Weibo, fans will build the image of the concept
in a virtual garage. Each "share" will help build individual
Q50 components, and as more fans share, the quicker the car will be
"built." Progress can be viewed on
unveil.infiniti.com.
More information about the Q50 Eau Rouge will be revealed during a
press conference at the North American International Auto Show at 9:20
a.m. ET on January 14
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