On one hand where Airtel is on the verge of Rebranding itself with new Logo, Tune and Campaigns, on other hand one of its rival telecomm company is busy in generating new ideas. I hope you might have got that of which company I am talking about. Yes, I am talking about !dea .
As the name suggests !dea always comes up with some new ideas to appease its customers. Sometimes it brings some social messages like save trees by reducing the use of paper and sometimes it brings education for all.
After getting the Green Signal for MNP- Mobile Network Portability, !dea launched its campaign for MNP before the launch of the service, leaving no chance for its competitors to capture its market share through this MNP service. The service will allow the users to switch the mobile operator without changing the number.
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