Ford Ids Software Crackers
Icaro Aveiga
The first time I saw Ritz Crackers in Cinema. I was a big Harrison Ford Fan and was watching "Regarding Henry" - "Ritz" is the first word Henry says after he was shot down. I new the word "Ritz" only in conjunction with "hotel" so I didn't understand what henry wanted until he got some crackers. Years later I could buy Ritz Crackers in Germany and as soon as I saw them I bought and tried them... what a delusion. It was just a salty cracker, nothing special. But I admire the package. It's clean, it works, it's great, and designers didn't touch it for a long time.
If little squares don't excite you, it's fine to experiment with different sizes and shapes of crackers. Cut triangles, rectangles, or diamonds, and make them any size you like. Since there will be less heat-absorbing edge exposed on larger crackers, though, you may have to bake them a bit longer.
Bake the crackers for 20 to 25 minutes, reversing the baking sheets (top to bottom, front to back) midway through. The crackers should be very lightly browned, with those around the edges a deeper brown. Thicker crackers should be baked 30 to 35 minutes in order to dry out fully.
Whole wheat gives these crackers a rich, hearty flavor that complements sourdough beautifully. But feel free to try different flours beyond white whole wheat; I've successfully used all-purpose flour, medium rye, and a 50/50 blend of all-purpose and rye.
Add 1/4 to 1/3 cup (28g to 38g) finely grated hard cheese (Parmesan, Asiago, extra-sharp aged cheddar) along with the dry ingredients. The more assertive the cheese, the more evident its flavor in the crackers.
I've sprinkled the crackers with powdered tomato, made from dried tomato skins left from canning tomatoes (which are dehydrated and then powdered in coffee grinder). This yields a delicious tomato-ey cracker. Fantastic with goat cheese smeared on them.
Hi Chef Rose, the whole wheat pastry flour is lower in protein than regular whole wheat flour, which means it won't develop as much gluten and also won't absorb quite as much liquid. Assuming you were able to form a workable dough, you may just find that your crackers are a bit easier to roll out and a little more light and delicate after baking.
I've been making these crackers for years. I just noticed you have a blog about them. I have been making them with some minced fresh garlic and parmesano reggiano cheese mixed in the dough. My hubby calls them sourdough "garlic bread" crackers. They are so good and so easy to make.
At 1 p.m. Ford has lunch with his closest assistants at his famed round table ("The Billion-Dollar Table") in a pine-paneled room of the engineering labs. He may discuss a big problem, get a new project under way, or he may only warn his staff that sugar on grapefruit causes arthritisa theory widely ignored by physicians. Or, gnawing at his frugal lunch of raw carrots, soybean crackers and milk, he may say nothing at all. Whatever his mood, he dominates the meal. Even Son Edsel Ford, president of the company, seldom speaks up without The Boss's bidding.
The festive season is here, and people across the nation are preparing to celebrate it. We have Diwali coming up next month, one of the biggest festivals also known as the festival of lights. While people do burst crackers, due to rising pollution in many metro cities, state governments have imposed several bans and regulations. It seems like for a group of individuals, Diwali came a bit early. They decided to burst firecrackers and rockets on top of a moving SUV, even on public roads. The video of men bursting crackers has gone viral on the internet, and the police are currently searching for them.
The Fortuner was following the Endeavour. Both SUVs had blue and red strobe lights installed behind the grille, resembling those seen on police vehicles. The cracker on top of the Endeavour started bursting, and sparks were visible all around. The video was captured by someone who happened to be driving on the same road. The box of crackers was neatly placed on the roof of the Endeavour. This is an extremely dangerous stunt. Bursting crackers in itself is quite hazardous.
The essential facts in this case are undisputed. Defendants 2600 Enterprises *662 and Eric Corley, a/k/a Emmanuel Goldstein,[1] are the registrants of the domain name "fuckgeneralmotors.com." When an Internet user enters this domain into a web browser, he is automatically linked to the official website of Plaintiff Ford Motor Company ("Ford"), which is located at "ford.com".[2] Defendant Corley, a self-proclaimed "artist and social critic," apparently considers this piece of so-called cyberart one of his most humorous. Ford is not amused. Hence, the instant complaint alleging three Lanham Act violations: trademark dilution, 15 U.S.C. 1125(c); trademark infringement, 15 U.S.C. 1114(1); and unfair competition, 15 U.S.C. 1125(a). The matter is now before the court on Ford's "Motion for Preliminary Injunction," filed on April 18, 2001. For the reasons set forth below, the court will deny Ford's motion.
The parties devoted substantial portions of their briefs discussing whether an injunction precluding Defendants' use of the word "Ford" to create a link from "fuck-generalmotors.com" to "ford.com" would impinge the First Amendment right to free speech. Nevertheless, it is unnecessary for the court to reach that issue, as Ford has failed to allege facts sufficient to prevail on its dilution, infringement, and unfair competition claims. Thus faced with no chance of succeeding on the merits, *663 Ford may not be granted injunctive relief.
First, the facts of this case are distinguishable from both Planned Parenthood and Jews for Jesus, in which the defendants had appropriated domain names that incorporated the plaintiffs' trademarks. Here, the domain name registered by Defendants "fuckgeneralmotors.com"does not incorporate any of Ford's marks. Rather, Defendants only use of the word "ford" is in its programming code, which does no more than create a hyperlink albeit automaticto Plaintiff's "ford.com" site. The court is unpersuaded that this use of the FORD mark in any way hampers Plaintiff's commercial success in an unlawful manner.
While arguably neither news reporting, competitive advertising, parody, nor criticism is at issue in this case, and although Defendants' use of the term "art" hardly seems apropos, the court is satisfied that Defendants' use of the word "ford" in their programming code is, at least, "noncommercial." Their use thus is not actionable under the FTDA. If the FTDA's "commercial use" requirement is to have any meaning, it cannot be interpreted so broadly as to include any use that might disparage or otherwise commercially harm the mark owner.
[1] Mr. Corley's nom de guerre is taken from George Orwell's 1984. Mr. Corley asserts that, like Orwell's fictional Goldstein, he is being persecuted for trying to expose Big Brotherhere, for Big Brother's intrusion into the Internet. Incidently, Mr. Corley is the publisher of Hacker's Quarterly, an online magazine for computer hackers. While the title sounds ominous, Mr. Corley claims that the magazine's mission is to enhance the protection of confidential materials by exposing weak encryption methods before "crackers" (i.e., hackers with criminal intent) do something worse. As expounded in an CNN interview, Mr. Corley's view is that "[w]hile you may resent the fact that some 14-year-old from Topeka proved your security sucks, think of what could have happened had you not learned of this and had someone else done it instead." See http:// ww w.cnn.com/TECH/specials/hackers/qandas/ goldstein.html (last visited Nov. 6, 2001).
[2] Since the time that the complaint in this matter was filed, the website has been changed so that the opening page reads "To learn more about FuckGeneralMotors.com click here." If the Internet user clicks on the word "here," he is taken to the webpage "fordreallysucks.com". If the user clicks on the "FuckGeneralMotors.com" link, he is taken to Ford Motor Company's homepage at "ford.com". If after approximately five seconds the user has done nothing, he is linked to the "ford.com" page automatically.
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