Nix: Let's imagine... if you glimpsed the future, you were frightened by what you saw, what would you do with that information? You would go to... the politicians, captains of industry? And how would you convince them? Data? Facts? Good luck! The only facts they won't challenge are the ones that keep the wheels greased and the dollars rolling in. But what if... what if there was a way of skipping the middle man and putting the critical news directly into everyone's head? The probability of wide-spread annihilation kept going up. The only way to stop it was to show it. To scare people straight. Because, what reasonable human being wouldn't be galvanized by the potential destruction of everything they've ever known or loved? To save civilization, I would show its collapse. But, how do you think this vision was received? How do you think people responded to the prospect of imminent doom? They gobbled it up like a chocolate eclair! They didn't fear their demise, they re-packaged it. It could be enjoyed as video-games, as TV shows, books, movies, the entire world wholeheartedly embraced the apocalypse and sprinted towards it with gleeful abandon. Meanwhile, your Earth was crumbling all around you. You've got simultaneous epidemics of obesity and starvation. Explain that one! Bees and butterflies start to disappear, the glaciers melt, algae blooms. All around you the coal mine canaries are dropping dead and you won't take the hint! In every moment there's the possibility of a better future, but you people won't believe it. And because you won't believe it you won't do what is necessary to make it a reality. So, you dwell on this terrible future. You resign yourselves to it for one reason, because *that* future does not ask anything of you today. So yes, we saw the iceberg and warned the Titanic. But you all just steered for it anyway, full steam ahead. Why? Because you want to sink! You gave up! That's not the monitor's fault. That's yours.
But almost all of those movies were about teenage boys or young men. Certainly, Tomorrowland could have been about one, too. (The original script reportedly was.) But it's hard to imagine that theoretical film having the surprising force of the best moments in this one, and that's largely because simply putting Robertson at the center of a movie this big feels surprisingly radical. It shouldn't, but it does.
Parents need to know that Tomorrowland is a live-action Disney adventure starring George Clooney about innovators from the past and present who unite to save the world. Although it's tween friendly, the movie does contain some startlingly violent action sequences: Robotic villains shoot and kill people in several scenes, instantly disintegrating them -- sometimes disturbingly casually (the body count undermines the movie's otherwise all-ages appeal). Main characters are in near-constant peril; they're shot at, they fall from heights, they get in furious hand-to-hand fights, and more. One significant character appears to die, and another actually does, in a sad scene. Language includes insults like "idiot" and "stupid," plus "damn," "hell," and some cut-off phrases like "son of a!" While there's no substance use or racy content, there is a whole lot of consumerism, primarily due to the nonstop Disney references (the movie's title and themes were inspired by an area of Disneyland) and the prominent presence of brands like Coke, Pepsi, iPhone, and more. Still, families will appreciate the clearly positive messages about using innovation, invention, and engineering to make the future a brighter, better place. To stay in the loop on more movies like this, you can sign up for weekly Family Movie Night emails.
Families can talk about the popularity of movies about the future. How does the future in Tomorrowland -- both the fantasy version and the more Earth-bound one -- compare to other movies that tackle the topic? What do you think the future will be like?
Disney has had some serious success turning its theme park attractions into movies. Specifically, the "Pirates of the Caribbean" franchise turned into one of the biggest in the studio's history, with more than $4.5 billion worth of box office to show for it across five movies and 20 years. Unfortunately, it has been tough for the Mouse House to replicate that success, as other theme-park-to-silver-screen plays have not been quite as successful. To that end, 2015's ambitious sci-fi flick "Tomorrowland" failed badly to bring the futuristic land from the Disney theme parks satisfyingly to the big screen.
And as much as we like George Clooney as a person and as an actor, he is not a by-himself box office draw for much more than around $13 million on opening weekend. The $32m Fri-Sun take was actually his seventh-biggest opening, behind Gravity ($55m), Batman & Robin ($42m), The Perfect Storm ($41m), and the three Ocean's movies. And as much as we film nerds love Brad Bird, he's not remotely Chris Nolan or James Cameron in terms of marquee value for the general audience. So you had cryptic marketing campaign based on an original premise that had an added-value element movie star and a trusted brand name in family-friendly entertainment. But the reviews then highlighted that it wasn't that good, that it wasn't hiding anything incredible, and that it was questionable how much kids would enjoy the picture. Those were the three trump cards undone a week prior to opening. Of course, hiding the reviews until the last minute would have only increased the perception of turmoil.
Brad Bird's Tomorrowland is one of the more ambitious movies Disney's released in a while, but (for multiple reasons) it bombed at the box office. The brainchild of Bird and writers Damon Lindelof and Jeff Jensen, the film isn't so much an adaptation of the classic Disney theme park land of the same name as an original sci-fi adventure loosely inspired by the land's optimistic vision of the future. It was also a highly secretive project during its development (even going under the working title 1952 early on), so few knew what to expect before the Tomorrowland marketing kicked off.
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Now, am I attaching a lot to a film that has George Clooney and jetpacks? Yes, because similar to another film of wild-eyed optimism and a sense of adventure and fun, was another Disney film, The Lone Ranger. The movie was an absolute blast; it had a lot of heart and was a monstrous throw-back to a very different age of movies. The Lone Ranger was deemed a flop before it hit theaters and was never really given a chance to find an audience. The same appears to be happening with Tomorrowland, and I think that is a real shame.
Much of Brad Bird's Disney sci-fi adventure Tomorrowland is terrific fun, but it's one of the strangest family movies I've seen: Bird's not just making a case for hope, he's making a furious, near-hysterical case against anti-hope.
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