Big Summer Discounts!! Follow Us on Twitter
Alaska Grafix Onscreen Advertising
Hey Onscreeners! Spring is here! Now that winter is over it's time to start ramping up for the Huge movies that are just around the corner.
Don't forget to get your May Mother's Day promotions onscreen in April, your June Father's Day promotions onscreen in May, your 4th of July promotions onscreen in June, and your August Back to School promotions onscreen in July!
10% Off Summer Discount
Sign up now while space is available and use promo code SUMMER13 to take 10% off when placing your order. You must sign up for a minimum of four weeks, but you still get four bonus weeks when you sign up for at least 16 weeks, six bonus weeks for at least 30 weeks and eight bonus weeks for an 11 month package. Offer expires July 31, 2013.
Special Newsletter Subscriber Summer Package
Make sure your business is being seen by every eyeball in the cinema during every one of this summer's exciting blockbusters. For the onscreen newsletter subscribers only we have an exclusive four month package that will get you 20% off the regular price when you sign up using promo code 4MTH20 any time from now until the end of May. In the Juneau area this means a savings of $106 for a 15 second display, or if you want to market to all of SE Alaska including Ketchikan & Sitka you can save as much as $145.00 and be guaranteed your reserved spot for all the big summer hits through August. Sorry, no bonus weeks are applied to this package deal.
NEW! Weekly Twitter Discounts
Starting in April we will be posting secret exclusive weekly discounts on Twitter which will expire at the end of the week. Some may be for $100+ off any order or extra bonus weeks, etc. The only way to keep up on the latest Twitter deals is to follow us at twitter.com/AlaskaGrafix. To kick things off we are actually running this promo all the way until April 30th, the last day to sign up to be onscreen for Iron Man 3. All future deals will expire at the end of the week.
Also, if you haven’t already, be sure to “Like” us on Facebook.
Menu Board Advertising Available
At all Gross-Alaska theaters in Juneau and Ketchikan there are digital menu boards in the concession area, which have trivia and coming soon movie posters. In addition to advertising on the cinema screen, now you can have your onscreen advertisement displayed on these menu boards for only a weekly charge of $10/theater (Glacier Valley Juneau, Downtown Juneau & Ketchikan = $30). Menu board advertisements are only available for those who are currently signed up for onscreen advertising in the theaters themselves. If you would like to advertise on the menu boards simply select the option for Menu Boards on the online order page. Menu Board advertisements are changed at the beginning of each month so keep that in mind when you are placing your orders online.
Add a QR Code to your Ad
If you aren't familiar with what a QR code is visit this page for an explanation or see the QR code I created for Alaska Grafix on akonscreen.com. Basically, this is a small square box with a mishmash of pixels that has a message or URL embedded in it. For those who have a smart phone they can use their QR Code Reader app (which are abundantly available in a wide variety) to scan the QR code displayed on the screen, which will take the user directly to contact information, a special promo page or a page to learn more on about your business or special. This is a cool savvy way to reach out to some of your more techy customers who may appreciate the special promo directed towards them. We can provide a QR code for you for free if you'd like, or you can create your own at qrstuff.com, or any of the other QR code generating sites. Also consider that ads that only display for 12 or 15 seconds on the screen will barely be enough time for a smart phone user to load up their QR Code Reader app and scan the code, so keep that in mind when deciding whether to add a QR code to your ad.
STUDY: Onscreen Advertising = Most Effective Advertising
Arbitron Inc, a media information and consumer research company, in conjunction with the National Association of Theater Owners and the Cinema Advertising Council, did a market research study examining the effective use of advertising in the traditional media including television, radio, newspaper, outdoor, internet, as well as cinema advertising. There are some great findings determined in the study that shows cinema audiences do not mind the advertising that is part of their cinema experience. Americans feel movie advertising is more acceptable than advertising on the Internet. Cinema advertising also delivers traditionally hard-to-reach but highly desirable demographic groups. More than 60% of cinema audiences are in their seats 10 minutes or more ahead of their movie, and nearly all remember specific ads they saw during the cinema pre-show advertising. For more key findings read the study.
Summer Holidays
Don't forget to be sure and get your sales, promotions & event ads up a minimum of 4 weeks before:
Mother’s Day - May12th
Father’s Day - June 16th
Independence Day - July 4th
Back-to-School - Aug 20th
Labor Day Weekend - Aug 31-Sep 2
2013 Summer Wide Releases
Evil Dead - Apr 5 - Jane Levy, Shiloh Fernandez, Jessica Lucas, Sam Raimi produced
Jurassic Park 3D - Apr 5 - Sam Neill, Laura Dern, Jeff Goldblum
42 - Apr 12 - Chadwick Boseman, Harrison Ford, Alan Tudyk
Scary Movie 5 - Apr 12 - Simon Rex, Ashley Tisdale, Charlie Sheen, Lindsay Lohan
Oblivion - Apr 19 - Tom Cruise, Morgan Freeman, Andrea Riseborough
Pain & Gain - Apr 26 - Mark Wahlberg, Dwayne Johnson, Rebel Wilson
The Big Wedding - Apr 26 - Robert De Niro, Katherine Heigl, Amanda Seyfried
Iron Man 3 - May 3 - Robert Downey Jr., Guy Pearce, Gwyneth Paltrow, Don Cheadle
The Great Gatsby - May 10 - Leonardo DiCaprio, Joel Edgerton, Tobey Maguire
Star Trek Into Darkness - May 17 - Chris Pine, Zachary Quinto, Zoe Saldana
Fast & Furious 6 - May 24 - Vin Diesel, Paul Walker, Dwayne Johnson
The Hangover Part 3 - May 24 - Bradley Cooper, Zach Galifianakis, Ed Helms
Epic - May 24 - Amanda Seyfried, Josh Hutcherson, Beyoncé Knowles, Colin Farrell
Now You See Me - May 31 - Jesse Eisenberg, Mark Ruffalo, Michael Caine
The Purge - May 31 - Lena Headey, Ethan Hawke, Edwin Hodge, Max Burkholder
After Earth - Jun 7 - Will Smith, Jaden Smith, directed by M. Night Shyamalan
The Internship - Jun 7 - Owen Wilson, Vince Vaughn, Rose Byrne, John Goodman
Man of Steel - Jun 14 - Henry Cavill, Russell Crowe, Amy Adams, Michael Shannon
This is the End - Jun 14 - Seth Rogen, Jay Baruchel, James Franco, Paul Rudd
Monsters University - Jun 21 - Billy Crystal, John Goodman, Steve Buscemi
Much Ado About Nothing - Jun 21 - screenplay & directed by Joss Whedon
World War Z - Jun 21 - Brad Pitt, Mireille Enos, David Morse, James Badge Dale
White House Down - Jun 28 - Channing Tatum, Jamie Foxx, Maggie Gyllenhaal
The Heat - Jun 28 - Sandra Bullock, Melissa McCarthy, Kaitlin Olson, Ben Falcone
Despicable Me 2 - Jul 3 - Steve Carell, Al Pacino, Kristen Wiig, Miranda Cosgrove
The Lone Ranger - Jul 3 - Johnny Depp, Tom Wilkinson, William Fichtner
Pacific Rim - Jul 12 - Idris Elba, Charlie Hunnam, Rinko Kikuchi, Charlie Day
Grown Ups 2 - Jul 12 - Adam Sandler, Kevin James, Chris Rock, David Spade
Turbo - Jul 19 - Ryan Reynolds, Paul Giamatti, Maya Rudolph, Samuel L. Jackson
Red 2 - Jul 19 - Bruce Willis, Helen Mirren, John Malkovich, Anthony Hopkins
R.I.P.D. - Jul 19 - Ryan Reynolds, Jeff Bridges, Mary-Louise Parker, Kevin Bacon
The Conjuring - Jul 19 - Patrick Wilson, Vera Farmiga, Ron Livingston, Lili Taylor
Girl Most Likely - Jul 26 - Kristen Wiig, Matt Dillon, Darren Criss
The Wolverine - Jul 26 - Hugh Jackman, Will Yun Lee, Tao Okamoto, Famke Janssen
The Smurfs 2 - Jul 31 - Neil Patrick Harris, Jayma Mays, Katy Perry, Hank Azaria
300: Rise of an Empire - Aug 2 - Sullivan Stapleton, Rodrigo Santoro, Eva Green
Two Guns - Aug 2 - Denzel Washington, Mark Wahlberg, Edward James Olmos
Planes - Aug 2 - Carlos Alazraqui, Dane Cook, Jon Cryer, Priyanka Chopra
Elysium - Aug 9 - Matt Damon, Jodie Foster, Sharlto Copley, Alice Braga
Kick-Ass 2 - Aug 16 - Chloë Grace Moretz, Christopher Mintz-Plasse, Jim Carrey
Percy Jackson 2: Sea of Monsters - Aug 16 - Logan Lerman, Nathan Fillion
The To Do List - Aug 16 - Aubrey Plaza, Johnny Simmons, Bill Hader, Alia Shawkat
Mortal Instruments: City of Bones - Aug 23 - Lily Collins, Jamie Campbell Bower
The World’s End - Aug 23 - Simon Pegg, Nick Frost, Martin Freeman, Rosamund Pike
You’re Next - Aug 23 - Sharni Vinson, Joe Swanberg, AJ Bowen, Nicholas Tucci
Closed Circuit - Aug 28 - Eric Bana, Rebecca Hall, Jim Broadbent, Ciarán Hinds
Getaway - Aug 30 - Ethan Hawke, Selena Gomez, Jon Voight, Paul Freeman
Riddick - Sep 6 - Vin Diesel, Karl Urban, Katee Sackhoff, Jordi Mollà