Climate: watch this spoof ad
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Neesha Noronha
Apr 24, 2009, 1:42:27 AM4/24/09
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Apologies if you've already seen this!
---------- Forwarded message ----------
From: Ben Wikler - Avaaz.org <av...@avaaz.org>
Date: Fri, Apr 24, 2009 at 12:19 AM
Subject: Climate: watch this spoof ad
To: "neesha...@gmail.com" <neesha...@gmail.com>
From: Ben Wikler - Avaaz.org <av...@avaaz.org>
Date: Fri, Apr 24, 2009 at 12:19 AM
Subject: Climate: watch this spoof ad
To: "neesha...@gmail.com" <neesha...@gmail.com>
Dear friends,
Next week, talks on the crucial global climate treaty will move to Washington DC -- but their outcome is threatened by a $50-million-plus flood of lobbying and propaganda ads from coal, gas, and oil companies like Exxon.
To puncture their spin we're creating a spoof joke ad, seizing attention by using the same images and music that the oil industry has paid so much for. It's going to be brilliant! Click here for a preview!
Watch the video for an "Avaaz-improved" ExxonMobil ad below, and then chip in (even a small amount helps!) so that we can produce it, ready for broadcast next week. We'll launch it with a stunt and press briefings -- and book a cable buy to beam the ad into the hotel rooms of climate negotiators and delegates:
![Click here to see the video and donate!]()
Next week's negotiations -- a gathering of the world's 19 biggest economies -- could help unblock the talks to build a fair, binding global agreement to massively cut carbon emissions and help the most vulnerable countries cope with climate change.
The USA, site of next week's talks, is key. President Obama is locked in a battle with oil and coal supporters in Congress. To reach a deal strong enough to avert climate catastrophe and unlock millions of green-energy jobs, he needs help in pushing back the special interests. If the US and the other biggest emitters commit to serious climate action, they can help lead the way to a historic agreement at the final talks in Copenhagen this December.
We all have a stake in winning this fight. Click below to watch the mock-up of the ad and donate to film a rapid-response parody ad that explodes the oil company myths -- and helps rescue the climate negotiations:
https://secure.avaaz.org/en/climate_stop_corporate_spin
With hope,
Ben, Brett, Raj, Iain, Alice, Ricken, Paula, Paul, Graziela, Milena, Pascal, Margaret, Luis, and the rest of the Avaaz team.
Sources:
"Avalanche! Agenda fuels ad landslide" - Politico, April 12 2009
http://www.politico.com/news/stories/0409/21134.html
"An Army of Lobbyists Readies for Battle on the Climate Bill" - Yale Environment 360, 16 March 2009
http://e360.yale.edu/content/feature.msp?id=2131
"The Climate Change Lobbyist Explosion" - The Center for Public Integrity, Climate Change Investigation
http://www.publicintegrity.org/investigations/climate_change/
"Lobbyists Flock to the Climate Issue" - New York Times, 23 February 2009
http://dotearth.blogs.nytimes.com/2009/02/25/climate-debate-creates-lobbying-boom/
"$199.5 Million Spent On Energy Ads Since Obama’s Inauguration" - The Wonk Room, Think Progress, April 15 2009
http://wonkroom.thinkprogress.org/2009/04/15/corporate-money-energy-ads/
--------------
![]()
ABOUT AVAAZ Avaaz.org is an independent, not-for-profit global campaigning organization that works to ensure that the views and values of the world's people inform global decision-making. (Avaaz means "voice" in many languages.) Avaaz receives no money from governments or corporations, and is staffed by a global team based in Ottawa, London, Rio de Janeiro, New York, Buenos Aires, and Geneva. Call us at: +1 888 922 8229 or +55 21 2509 0368 Click here to learn more about our largest campaigns. Don't forget to check out our Facebook and Myspace and Bebo pages!
You are getting this message because you signed "Stand with the Burmese Protesters" on 2007-09-28 using the email address neesha...@gmail.com. To ensure that Avaaz messages reach your inbox, please add av...@avaaz.org to your address book. To change your email address, language settings, or other personal information, https://secure.avaaz.org/act/index.php?r=profile&user=fe955a5b3fd24b9df460b5eb2a3b9c0a&lang=en, or simply go here to unsubscribe.
To contact Avaaz, please do not reply to this email. Instead, write to in...@avaaz.org. You can also call us at +1-888-922-8229 (US) or +55 21 2509 0368 (Brazil) If you have technical problems, please go to http://www.avaaz.org
Next week, talks on the crucial global climate treaty will move to Washington DC -- but their outcome is threatened by a $50-million-plus flood of lobbying and propaganda ads from coal, gas, and oil companies like Exxon.
To puncture their spin we're creating a spoof joke ad, seizing attention by using the same images and music that the oil industry has paid so much for. It's going to be brilliant! Click here for a preview!
Watch the video for an "Avaaz-improved" ExxonMobil ad below, and then chip in (even a small amount helps!) so that we can produce it, ready for broadcast next week. We'll launch it with a stunt and press briefings -- and book a cable buy to beam the ad into the hotel rooms of climate negotiators and delegates:
Next week's negotiations -- a gathering of the world's 19 biggest economies -- could help unblock the talks to build a fair, binding global agreement to massively cut carbon emissions and help the most vulnerable countries cope with climate change.
The USA, site of next week's talks, is key. President Obama is locked in a battle with oil and coal supporters in Congress. To reach a deal strong enough to avert climate catastrophe and unlock millions of green-energy jobs, he needs help in pushing back the special interests. If the US and the other biggest emitters commit to serious climate action, they can help lead the way to a historic agreement at the final talks in Copenhagen this December.
We all have a stake in winning this fight. Click below to watch the mock-up of the ad and donate to film a rapid-response parody ad that explodes the oil company myths -- and helps rescue the climate negotiations:
https://secure.avaaz.org/en/climate_stop_corporate_spin
With hope,
Ben, Brett, Raj, Iain, Alice, Ricken, Paula, Paul, Graziela, Milena, Pascal, Margaret, Luis, and the rest of the Avaaz team.
Sources:
"Avalanche! Agenda fuels ad landslide" - Politico, April 12 2009
http://www.politico.com/news/stories/0409/21134.html
"An Army of Lobbyists Readies for Battle on the Climate Bill" - Yale Environment 360, 16 March 2009
http://e360.yale.edu/content/feature.msp?id=2131
"The Climate Change Lobbyist Explosion" - The Center for Public Integrity, Climate Change Investigation
http://www.publicintegrity.org/investigations/climate_change/
"Lobbyists Flock to the Climate Issue" - New York Times, 23 February 2009
http://dotearth.blogs.nytimes.com/2009/02/25/climate-debate-creates-lobbying-boom/
"$199.5 Million Spent On Energy Ads Since Obama’s Inauguration" - The Wonk Room, Think Progress, April 15 2009
http://wonkroom.thinkprogress.org/2009/04/15/corporate-money-energy-ads/
--------------
ABOUT AVAAZ Avaaz.org is an independent, not-for-profit global campaigning organization that works to ensure that the views and values of the world's people inform global decision-making. (Avaaz means "voice" in many languages.) Avaaz receives no money from governments or corporations, and is staffed by a global team based in Ottawa, London, Rio de Janeiro, New York, Buenos Aires, and Geneva. Call us at: +1 888 922 8229 or +55 21 2509 0368 Click here to learn more about our largest campaigns. Don't forget to check out our Facebook and Myspace and Bebo pages!
You are getting this message because you signed "Stand with the Burmese Protesters" on 2007-09-28 using the email address neesha...@gmail.com. To ensure that Avaaz messages reach your inbox, please add av...@avaaz.org to your address book. To change your email address, language settings, or other personal information, https://secure.avaaz.org/act/index.php?r=profile&user=fe955a5b3fd24b9df460b5eb2a3b9c0a&lang=en, or simply go here to unsubscribe.
To contact Avaaz, please do not reply to this email. Instead, write to in...@avaaz.org. You can also call us at +1-888-922-8229 (US) or +55 21 2509 0368 (Brazil) If you have technical problems, please go to http://www.avaaz.org
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