Identifying Google Search vs Search Partners

[Max Wegener]

Hi,

Would it be possible to filter out the performance of Google Search and Search Partners? This will make it extremely helpful in identifying which campaign should target both google search as search partners and which shouldn't. 

[Anash Oommen]

Hi Max,

You could run a Campaign Performance report while requesting AdNetworkType2 as a column. See https://developers.google.com/adwords/api/docs/appendix/reports#campaign, https://developers.google.com/adwords/scripts/docs/features/reports for details. 

Cheers,
Anash P. Oommen,
AdWords Scripts Team

[Max Wegener]

Hi Akash,

Thanks for your reply. Is it possible to get the performance for Google Search and the Search Partners separately?

Cheers

[Anash Oommen]

Hi Max,

Yes, you can set a condition in your AWQL like this: select columnname1, columnname2... from CAMPAIGN_PERFORMANCE_REPORT where AdNetworkType2='SEARCH'

For Search partners, use SEARCH_PARTNERS, for content network, use CONTENT.

Cheers,
Anash