Script for Auction Insights

[İrfan Yıldırım]

Hello,

I would like to write a script for getting Auction Insight data automatically per last month data with campaign names.

Can anybody help me with that?

[Google Ads Scripts Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads Scripts support team.

I would like to inform you that according to the API documentation, auction_insight metrics such as ‘auction_insight_search_absolute_top_impression_percentage’, ’auction_insight_search_impression_share’, ‘auction_insight_search_outranking_share’, ‘auction_insight_search_overlap_rate’, ‘auction_insight_search_position_above_rate’, ‘auction_insight_search_top_impression_percentage’ are not publicly available and are available only for the allowlisted accounts. Unfortunately, the allowlisting for this feature is closed, and we are unable to add new users to have access at this time. While these metrics are not yet accessible via reporting, you can still view them directly in your Google Ads account by navigating to Insights > Reports > Auction Insights. 

If your account is allowlisted, you can use the below query to generate the auction insight reports for the last month.

SELECT metrics.auction_insight_search_absolute_top_impression_percentage, metrics.auction_insight_search_impression_share, metrics.auction_insight_search_outranking_share, metrics.auction_insight_search_overlap_rate, metrics.auction_insight_search_position_above_rate, metrics.auction_insight_search_top_impression_percentage, campaign.name FROM campaign WHERE segments.date DURING LAST_MONTH

You can refer to the Reporting and Reports documents to export data from a query. Additionally, you can utilize the Google Ads Query Builder and Query Validator to build and validate the queries for retrieving the data from the Google Ads API.

I hope this helps! Feel free to get back to us if you still face any issues.

Thanks,
 

Google Ads Scripts Team

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[2025-10-07 23:59:08Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01u8Xmn:ref" (ADR-00334880)