Conversion Action

[Joon Kil]

Hi,

I am trying to build a script that automatically pulls search queries alongside with conversions, conversion category and conversion action.

The attached file is what I am currently using; however, I am not able to find a way to include "conversion action".

Could anyone let me know the name of member for that?

Thank you,

[Nils Rooijmans]

What you could do is get the conversion data with conversion category and conversion action, name etc via GAQL query,

Here's an example:

function main() {

  var gaqlQuery = "SELECT campaign.name, segments.keyword.ad_group_criterion, search_term_view.search_term, segments.conversion_action, segments.conversion_action_category, segments.conversion_action_name, metrics.all_conversions FROM search_term_view WHERE metrics.all_conversions > 0 AND segments.date DURING LAST_30_DAYS";

  var queryResults = AdsApp.search(gaqlQuery);

  while (queryResults.hasNext()) {
    var result = queryResults.next();
    var campaignName = result.campaign.name;
    var conversionName = result.conversionAction.name;
    var nrOfConversions = result.metrics.allConversions;
    console.log("Campaign '%s' has had %s conversions with conversion name '%s'", campaignName, nrOfConversions, conversionName );
  }

}

Hope this helps,

Nils Rooijmans
https://nilsrooijmans.com
See my Google Ads Scripts FAQ to avoid the same mistakes I made: https://nilsrooijmans.com/google-ads-scripts-faq/

[Genevieve Barton]

DMYKVmPFSG

[Google Ads Scripts Forum Advisor]

Hi All,

 

Thank you for reaching out to the Google Ads Scripts Support Team.

 

@Nils - Thank you for your insights on this.

 

@Joon - I would agree with Nils' suggestion. Kindly try implementing the script and see if it works for you. If you would encounter an error, then we would like to request that you provide your Google Ads account ID, a screenshot of the error as well as the name of the script so we can further investigate it.

 

This message is in relation to case "ref:_00D1U1174p._5004Q2nrVD2:ref"

Thanks,
 

Google Ads Scripts Team

[Joon Kil]

Hi Nils and Genevieve,

I've included the script as recommended and did not see any errors. However, the result does not include "Conversion Action". I was able to see "Conversion Category", such as Phone Call Lead, Download, Other or Purchase.

Would there be a way to pull "Conversion Action"? 

Leaving my CID below:

* CID: 892-171-9054 (Simplii - Chequing)

* The script used for this is called, "Google Script - Joon Test - 1.1.4 Ver"

Thanks for your support!

Joon

[Kil, Joon]

Including my google rep @MT Tahir for visibility.

 

 

Thanks,

Joon

OOO Alert: Aug 22 – Sept 5

 

From: Joon Kil via Google Ads Scripts Forum <adwords...@googlegroups.com>
Sent: Monday, August 14, 2023 10:39 AM
To: Google Ads Scripts Forum <adwords...@googlegroups.com>
Subject: Re: conversion action

 

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[Nokleby Cecena]

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[Dasch Shaub]

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[sonu Kumar]

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[Joon Kil]

Hi everyone,

Just wanted to check if there are any updates here.

I am only seeing reference numbers in reply and am hoping to get some resolutions!

On Friday, August 18, 2023 at 9:43:35 AM UTC-4 sonu Kumar wrote:

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