Keyword match type changes

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Shailesh Bhoyare

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Feb 10, 2022, 2:59:52 AM2/10/22
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Hi Support,

Can you please tell me if there's any script exists which can inform me if the keyword match type is changed from phrase to broad or vice versa? if yes, please share the details. I am looking for a script at MCC level, single account both. Going through change history for multiple accounts is a tiresome work. 

Google Ads Scripts Forum Advisor

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Feb 11, 2022, 12:43:13 AM2/11/22
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Hi Shailesh,

Right now, Google Ads Scripts doesn't support change history, but if the changes in your accounts are done only through scripts, then you could may be modify your existing scripts to send you an email if it makes a change. See https://developers.google.com/adwords/scripts/docs/examples/mailapp for details on mailing support in Scripts.

Regards,
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Teejay Wennie
Google Ads Scripts Team
 


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Sigurd Fabrin

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Feb 11, 2022, 5:09:18 AM2/11/22
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Hi Shailesh,

Interesting case

A quick workaround could be to have a script export your keywords with match types to an external resource e.g. a spreadsheet on a daily basis. 
The next day, it would grab all the keywords with match types from the spreadsheet and compare them to what is now present in the account - And then replace the content of the spreadsheet with today's data.

You can also look into keyword IDs. I guess these will change when the match type is altered.

Cheers
 Sigurd

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