What is the difference between lpurl and escapedlpurl ?

[Eternal Fool]

From the documentation we get

Encodes :, /, and ?, and = of landing page URL, ends with search query

{escapedlpurl}

Encodes ?, =, ", #, \t, ', and [space] of landing page URL, ends with search query

{lpurl}

I observe that lpurl DOES NOT encode the http:// part but unescaped url does.

i.e. here is the escapedlpurl url

http://tracking-in.thirdparty/click?client_id=57&tag=g-pl89z4b4x0161g_57&svt=1|||g||0|none|&redirect_url=http%3A%2F%2Fm.snapdeal.com%2Fproducts%2Fjewelry-accessories%23plrty%7CDesign_s%3AAnklets%20%26%20Toe-rings%5E%20Toe-rings%7C%26utm_source%3Dearth__jewellery%26Utm_content%3D6%26utm_campaign%3Dc_AnkletJewellerySubcat1

here is the lpurl url

http://tracking-in.thirdparty.com.com/click?client_id=57&tag=g-pl89z4b4x0161g_57&svt=1|||g||0|none|&redirect_url=http://m.snapdeal.com/products/jewelry-accessories%23plrty%7CDesign_s:Anklets%2520%26%2520Toe-rings%5E%2520Toe-rings%7C%26utm_source%3Dearth__jewellery%26Utm_content%3D6%26utm_campaign%3Dc_AnkletJewellerySubcat1

Which one should I be using and why?

[Umesh Dengale]

Hello,

Please use {lpurl} instead of {escapedlpurl}. The reason for using  {lpurl} over {escapedlpurl} is explained in this forum discussion.

Thanks,

Umesh, AdWords API Team.