Search volume differs hugely between keyword planner and adwords API?

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BasicOperationsErrorHandlingTargetingadwords_apigoogle_ads_api

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Lindau

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Jun 5, 2020, 4:39:07 AM6/5/20

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Hello!

I tried to search for "hund" in both keyword planner and via the AdWords API. I used the exact same settings, "Swedish" as language, "Sweden" as a targeted country, and the right network settings. The keyword planner tells me that the avg monthly search range is between 10k-100k but the API tells me 5293371 in volume. It is an extreme difference and I wonder what the cause of that is? Thanks in advance!

Best regards

Google Ads API Forum Advisor Prod

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Jun 5, 2020, 11:29:52 AM6/5/20

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Hi Lindau,

Thank you for reaching out. Can you please share the complete detailed request and response logs for the API call via Reply privately to author as well as a screenshot of the UI keyword planner? You can find information on enabling logging in the ReadMe of your client library.

Regards,
Mitchell
Google Ads API Team