conversion segmentation in shopping performance report

153 views
Skip to first unread message

GregT

unread,
Mar 2, 2016, 3:52:52 PM3/2/16
to AdWords API Forum
Hi,

In v201509, the shopping performance report got columns added to allow segmentation by conversion types like almost all the other performance reports (i.e. the ConversionTrackerId, ConversionTypeName, and ConversionCategoryName fields).  This is great, but one thing that's causing us problems is that these fields are not compatible with the Conversions and ConvertedClicks fields (i.e. you can't download these fields together in one report). It's normal in the other reports to have fields that aren't compatible with the conversion type fields, but this is the only performance report I've seen that doesn't allow Conversions and ConvertedClicks to be used with the conversion type segment fields.  It is particularly odd that ConversionValue *IS* allowed to be used with the conversion segment fields, while Conversions is not - it sure seems like they'd either both be allowed or both not be allowed, as they're just reporting on two parts (number and value) of the same thing.

Could you please change this to allow these fields to be used in the same report, as they are in almost all the other performance reports?  Conversions, in particular, is important for us, as the RMF requires us to always show this field - and as it stands now, when we segment per-product shopping data by conversion type, we can't show it.

Thanks in advance,
Greg

Anthony Madrigal

unread,
Mar 2, 2016, 4:36:15 PM3/2/16
to AdWords API Forum
Hey Greg,

I passed this request to our team. I will let you know if there are any updates regarding this.

Cheers,
Anthony
AdWords API Team

GregT

unread,
Mar 2, 2016, 4:43:45 PM3/2/16
to AdWords API Forum
Thank you!

jon.c...@searchlaboratory.com

unread,
Mar 14, 2016, 8:29:40 AM3/14/16
to AdWords API Forum
Has there been any update on this?  We have the same problem (it works fine in v201506 but not in v201509 or v201601).  

Anthony Madrigal

unread,
Mar 14, 2016, 9:47:49 AM3/14/16
to AdWords API Forum
Hi Jon,

There are no updates yet. I will keep you updated.

Regards,
Anthony
AdWords API Team

jon.c...@searchlaboratory.com

unread,
Mar 15, 2016, 6:37:15 AM3/15/16
to AdWords API Forum
OK Thanks.  Is this likely to change before the 11 April when v201506 is depreciated?

Currently we can get data for all the conversion types in one report but unless this is fixed in 201509 or 201601 (or the next version of the api) then we need to find a different way of getting the conversion data

Anthony Madrigal

unread,
Mar 15, 2016, 11:18:44 AM3/15/16
to AdWords API Forum
Hi Jon,

Unfortunately, we cannot comment on whether the feature will be implemented in the next version or fixed in v201509 or v201601.

Anthony Madrigal

unread,
Sep 1, 2016, 3:53:03 PM9/1/16
to AdWords API Forum
Hi guys,

Just wanted to update you on the status of this feature. Unfortunately, this feature will no longer be considered for future versions of the API, now that fields such as ConvertedClicks are being removed.

GregT

unread,
Sep 2, 2016, 12:08:36 PM9/2/16
to AdWords API Forum
Hi, Anthony.

Thanks for the update. I'd like to ask that you guys reconsider it for a future version of the API.  While converted clicks are no longer supported by Google, the other field I mentioned is still an issue -- namely, unlike pretty much every other performance report, you cannot segment by conversionTrackerId and also get the Conversions metric (which again, is really strange, as you can get ConversionValue, which is the other half of the same thing [a conversion]).

Thanks again,
Greg
Reply all
Reply to author
Forward
0 new messages