I want to know the endpoint to get the basic insights of my user ads perfroemance using conversion tracker with "purchase" category.

[Ankit Agarwal]

I tried to go through the documentation but the documentation seems to be very wide for insights, not sure how to proceed. My aim is to show basic ad_insights for my users consisting of purchase made, amount spends, CTR, CPM,  etc.

[Google Ads API Forum Advisor Prod]

Hi Ankit,

Thanks for posting your concern.

My apologies as it is currently not possible to get the ad insights and purchases made by users using the AdWords API.

However, if you want to get audience metrics, you may try to use the Audience Performance Report and you can include the Ctr, (spent) Cost, Impressions, CpmBid and etc. Please note, however, that this is only aggregated at the userlist level and member/specific user level is currently not supported in the AdWords API.

Let me know if you have further questions.

Regards,
Ejay
Google Ads API Team

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