Data type & length limits for param1 and param2 supported through paramservice

[kumarravim]

I see param1 & param2 used to insert discount, price, inventory but want to know specifics of its usage.

 

 

1. What are the data type & length limits for param1 and param2 supported through paramservice ?

2. Also, Can I use param1 and param2 in Keyword Destination Url and Ad Destination Url ?

 

Your help is appreciated.

 

[Eric Koleda]

Hi,

In response to your questions:

1) More information about the insertion text formats allowed is available here:

http://code.google.com/apis/adwords/docs/reference/latest/AdParamService.AdParam.html#insertionText

I am not aware of a length limit, but if after the insertion the line becomes too long then the insertion won't be used.

2) I know you can use them in ad destination URLs, but I'm not sure about keyword destination URLs.  Test it out and let us know.

Best,

- Eric Koleda, AdWords API Team