FirstPositionCpc - Supports Zero Impressions

[davewil...@hotmail.com]

The FirstPositionCpc has always supported zero impressions in order to generate a calculation.

The criteria for 'FirstPositionCpc' seems to have changed since 'Null' quality score was introduced back on october 10th.

Can anyone assist?

[Anthony Madrigal]

Hi Dave,

Could you please clarify what you are looking for? FirstPositionCpc still supports zero impressions, however, if your keyword has a null QualityScore, it will also have a null FirstPositionCpc.

Regards,

Anthony

AdWords API Team

[davewil...@hotmail.com]

Hi Anthony,

Even though my keyword(s) have been issued with a quality score, it hasnt triggered my FirstPositionCpc to be generated/calculated.

After performing numerous test conditions the only criteria which supports a FirstPositionCpc to be generated is if 2 or more incoming clicks are made from the first page of the search results pages.

This has been ongoing since 'null' quality score was rolled out back on 10th October.

Can you check for further details via internal sources why a min page threshold has been placed on this. FirstPositionCpc should be supporting zero impressions after QS has been calculated

Thank you

[Anthony Madrigal]

Hi Dave,

This seems better suited for the AdWords Product Team to answer. For that, you can contact their team by posting on their forum.

[davewil...@hotmail.com]

Hi Anthony,

Thanks fo the reply.

For scripting purposes could you please clarify what the adwords API teams stance is on 'FirstPositionCpc still supports zero impressions'?

Yes i will be contacting the adwords product team in addition.

Regards

[Joyce Lava]

Hi Dave,

I will be providing support to you while Anthony is OOO. Regarding your recent question, what Anthony meant was the FirstPositionCpc supports zero impressions (as seen in the documentation). 

Thanks,

Joyce, AdWords API Team

[davewil...@hotmail.com]

Hi Joyce,

The problem is that the documentation advises FirstPositionCpc supports zero impressions, however in reality it isnt.

FirstPageCpc and TopOfPageCpc are still supporting zero impressions but FirstPositionCpc is not. Please can you get the keyword reporting team to rectify this. Im mindeful that v201702 is due for release within the next few weeks so this needs to be rectified before rolling this out.

[Joyce Lava]

Hi,

Apologies for the delayed response. To further investigate on the issue, could you please send me (reply privately to author) the following?

1. clientCustomerId you are using
2. the report definition or AWQL query 
3. the specific keywords that shows the issue
4. copy of the report generated or a screenshot