Is it possible to use multiple LocationExtensionOperand to set different radii on different GeoTargetOperands?

[dkriek...@adready.com]

The only sample code I could find at... https://github.com/googleads/google-api-ads-ruby/blob/2da6d980aba16c90b60dba73a369de8435490d12/adwords_api/examples/v201406/targeting/add_campaign_targeting_criteria.rb
... appears to apply a single radius on all targets previously set.

How would I go about setting different radii on different locations, specifically geoTargetOperands?

ie. if I wanted to target the following:
100 mile radius from New York, USA
AND
300 mile radius from Chicago, USA

Thank you very much

[Josh Radcliff (AdWords API Team)]

Hi,

To achieve the type of targeting you described, you'd want to create a CampaignCriterion for each location where each CampaignCriterion.criterion is set to a Proximity criterion.

To give you an idea of the object layout, here's what the criteria would look like:

          <criterion xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:type="Proximity">

            <id>83236791893</id>

            <type>PROXIMITY</type>

            <Criterion.Type>Proximity</Criterion.Type>

            <geoPoint>

              <latitudeInMicroDegrees>40712783</latitudeInMicroDegrees>

              <longitudeInMicroDegrees>-74005941</longitudeInMicroDegrees>

            </geoPoint>

            <radiusDistanceUnits>MILES</radiusDistanceUnits>

            <radiusInUnits>100.0</radiusInUnits>

            <address>

              <cityName>New York</cityName>

              <provinceName>NY</provinceName>

              <countryCode>US</countryCode>

            </address>

          </criterion>

          <criterion xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:type="Proximity">

            <id>83236791653</id>

            <type>PROXIMITY</type>

            <Criterion.Type>Proximity</Criterion.Type>

            <geoPoint>

              <latitudeInMicroDegrees>41878113</latitudeInMicroDegrees>

              <longitudeInMicroDegrees>-87629798</longitudeInMicroDegrees>

            </geoPoint>

            <radiusDistanceUnits>MILES</radiusDistanceUnits>

            <radiusInUnits>300.0</radiusInUnits>

            <address>

              <cityName>Chicago</cityName>

              <provinceName>IL</provinceName>

              <countryCode>US</countryCode>

            </address>

          </criterion>

Note that in order to create a Proximity object, you'll have to look up the location's GeoPoint first by passing an address to GeoLocationService. The address can be a partial address.

Cheers,

Josh, AdWords API Team

[dkriek...@adready.com]

Thanks Josh,
The context of my question was to fulfill C.21 of the Required Minimum Functionality (Set distance targeting),
per https://developers.google.com/adwords/api/docs/requirements ...

It is clear to me now that I misunderstood what "distance targeting" implied/ and what was possible with the Function / LocationExtensionOperand objects. since your response recommends using the Proximity object instead. All the RMF page implies is that I must somehow use LocationExtensionOperand, which is ambiguous. Could you please flesh out the exact functionality/ use cases Google expects to see for us to maintain compliance?

[Josh Radcliff (AdWords API Team)]

Hi,

For RMF questions, it's best to contact the API Compliance team via this form:

https://services.google.com/fb/forms/apicontact/

They'll know the exact intended functionality for each item.

Thanks,

Josh, AdWords API Team

[Josh Radcliff (AdWords API Team)]

Hi,

Just wanted to let you know of a few updates/clarifications since my last post:

1. We had a blog post yesterday regarding forward compatibility map entries related to proximity targeting.
2. RMF entry C.21 actually refers to two different types of distance targeting:
• Targeting a radius around your location extensions using LocationExtensionOperand
• Targeting a radius around a specific geo point using Proximity

Cheers,

Josh, AdWords API Team