Support for Creating Video Campaigns, Ad Groups, and Ads via API

[Amit Tomar]

Hi team,

I hope you are doing well.

I would like to confirm whether it is possible to create Video campaigns, their corresponding ad groups, and ads (such as in-stream, skippable, bumper, etc.) programmatically via the Google Ads API.

Specifically, I would like to understand:

1. Are all types of Video campaign subtypes supported for creation through the API?

2. Can we create associated ad groups and ad creatives (e.g., YouTube video ads) fully through the API?

3. Are there any limitations or prerequisites (such as account-level eligibility or specific API versions) we should be aware of?

We are planning to automate Video campaign management and would appreciate your clarification on this.

Thank you in advance for your support.

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team. 

Please find the answers for your questions below: 

1. Are all types of Video campaign subtypes supported for creation through the API?

• No, you cannot create video campaign sub-types using the Google Ads API. You can use the Google Ads API to retrieve performance data such as clicks, views, and cost for all video campaigns. Video campaigns must be created using the UI or Google Ads scripts. I would recommend you to refer to this guide for more detailed information. 

2. Can we create associated ad groups and ad creatives (e.g., YouTube video ads) fully through the API?

• No, it's not possible to create the ad groups, creatives for the video campaigns using the Google Ads API. The Google Ads API only supports reporting for video ads. For video ads, an impression is counted when the video begins to play, and a view for skippable in-stream ads is recorded when a user watches 30 seconds or the full video whichever comes first. I would recommend you to refer to this documentation for more detailed information. Best Practice to fully create and manage video ads on YouTube using the API, you should use Performance Max or Demand Gen campaigns. These are fully supported for both reporting and management.

3. Are there any limitations or prerequisites (such as account-level eligibility or specific API versions) we should be aware of?

• As the video campaigns are not possible to create using the Google Ads API you don't need to be aware of any account level eligibility or specific API versions. However, you can refer to this help center article for more information regarding the Google Ads account limits. Additionally, I would suggest you to refer to this documentation for more details regarding the Google Ads API versions. 

 

Thanks,
 

Google Ads API Team

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[2025-07-16 19:39:22Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01svsIh:ref" (ADR-00319107)