Demand Gen Campaigns

[Coleen Schmitt]

Hi,

Can you please confirm if the new 'Demand Gen' campaign type is available to pull via the API? If so, will this be found under 'Discovery' or will it be labeled accordingly as 'Demand Gen'.

Thank you,

Coleen 

[Google Ads API Forum Advisor]

Hi Coleen,

Thank you for contacting the Google Ads API support team.

I understand that you want to retrieve the 'Demand Gen' campaign type via the API. You may use the below sample query with GoogleAdsService.SearchStream to retrieve the data. I would suggest you to check the Report and Optimize document  for more information. You can find Demand gen campaigns related information in Create assets and ads under Discovery Campaign document.

SELECT
  ad_group_ad.ad.id,
  ad_group_ad.ad.type,
  ad_group_ad.ad.discovery_multi_asset_ad.marketing_images,
  ad_group_ad.ad.discovery_multi_asset_ad.square_marketing_images,
  ad_group_ad.ad.discovery_multi_asset_ad.portrait_marketing_images,
  ad_group_ad.ad.discovery_multi_asset_ad.logo_images,
  ad_group_ad.ad.discovery_multi_asset_ad.headlines,
  ad_group_ad.ad.discovery_multi_asset_ad.descriptions,
  ad_group_ad.ad.discovery_multi_asset_ad.business_name,
  ad_group_ad.ad.discovery_multi_asset_ad.call_to_action_text,
  ad_group_ad.ad.discovery_multi_asset_ad.lead_form_only
FROM ad_group_ad
WHERE ad_group_ad.ad.type = DISCOVERY_VIDEO_RESPONSIVE_AD

If you are not looking for this, kindly elaborate more on your issue and provide us with related screenshots so that we can assist you further.
 

This message is in relation to case "ref:!00D1U01174p.!5004Q02pWND8:ref"

Thanks,
 

Google Ads API Team

[Coleen Schmitt]

Hi,

I am following up on this as we are still not seeing any newly created Demand Gen campaigns return in our API data. What we are seeing however are campaigns that were initially setup as Discovery Campaigns return with the Campaign Type 'Demand Gen', but campaigns that have recently been setup net new as a 'Demand Gen' campaign type do not return. Can you confirm this is expected? If so, is there any update on when the new 'Demand Gen' campaign type data will be available via API? 

Thank you!

Coleen 

[Google Ads API Forum Advisor]

Hi Coleen,

Thank you for getting back to us.

By reviewing your query, I understand that your concern is regarding the Demand Gen Campaigns. Kindly note that the "Demand Gen" campaigns are not yet supported in the Google Ads API. I will raise a request to add this feature to be available in the Google Ads API. We cannot provide a scheduled timeline for the availability of this feature in the Google Ads API. I would recommend you please follow our Release Notes and Blog Post for future updates.