Campaign and ad group limits

[Matteo Medda]

Hi,
we are experiencing the following error when creating new campaigns on a particular account:

Mutate_operations Campaign campaign_operation - Error code: RESOURCE_LIMIT - Error Message: The request would cause a limit on the number of allowed resources of this type to be exceeded.

From the documentation, the limit should be (https://support.google.com/google-ads/answer/6372658?hl=en) 10k campaigns between paused and active. And on this account we have ~7k campaigns.

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Campaign and ad group limits

• 10,000 campaigns per account (includes active and paused)
• 20,000 ad groups per campaign
  • Note: Local campaigns and App campaigns are limited to 100 ad groups per campaign.
• 20,000 ad group targeting items per ad group
• 100 Performance Max campaigns per account

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We have verified that there are 25k ‘removed’ campaigns on the account, but these should not affect the limit.

If needed I can send you the accountID to verify.

Please let us know,

Matteo

[Google Ads API Forum Advisor]

Hi Matteo,

Thank you for reaching out to the Google Ads API support team.

Upon checking the provided information, I understand that you are encountering a "RESOURCE_LIMIT" error while creating a new campaign in the Google Ads account. I would like to inform you that this error occurs when the request exceeds the limit and this request would exceed a limit on the number of allowed resources. The details of which type of limit was exceeded will eventually be returned in ErrorDetails. I would suggest you pass the argument within the limit to avoid encountering the error. Kindly refer to the documents for more information on rate limits and system limits. 

In order to investigate your issue further, kindly provide us with the complete API logs (request and response logs with request-id and request header) generated at your end while creating the campaigns via the Google Ads API. 

If you are using a client library and haven't enabled the logging yet, I would request you to enable logging for the specific client library that you are using. You can refer to the guides Java, .Net, PHP, Python, Ruby or Perl to enable logging at your end. For REST interface requests, you can enable logging via the curl command by using the -i flag.

You can send the details via Reply privately to the author option, or direct private reply to this email.
 

Thanks,
 

Google Ads API Team

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[2025-04-07 13:09:08Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01pRXeR:ref" (ADR-00298812)