RE: keyword ideas - close variants

[Google Ads API Forum Advisor]

Hi,

Thank you for raising this concern to the Google Ads APIs support team. Please be informed that I had to delete your post in the forum as it contains your logs.

With regards to your concern, I can see that you are generating keywords ideas for this "elementor" keyword. Kindly note that Google Ads API mirrors the Google Ads UI. That said, could you confirm if you have already tried this via the Google Ads UI with this same "elementor" keyword and it contains close variants? If so, then could you provide the uncropped Google Ads UI showing this data so we can further investigate and provide precise recommendations?

In addition, for more details about close variants, then you may check this article (https://support.google.com/google-ads/answer/9342105).
 

This message is in relation to case "ref:_00D1U1174p._5004Q2ntSJQ:ref"

Thanks,
 

Google Ads API Team

[tv apitest]

Keyword planner UI shows close variants for many keywords. Keyword Planner API did not show close variants for all keywords I tested.

четверг, 17 августа 2023 г. в 23:33:30 UTC+3, Google Ads API Forum Advisor:

[Google Ads API Forum Advisor]

Hi,

 

Thank you for providing the requested information.

 

We'll be taking this up to our internal team for further investigation. Rest assured that one of our colleagues will be getting back in order to update this thread. In the meantime, your patience is greatly appreciated.

[Google Ads API Forum Advisor]

Hello - 

I'm a developer relations engineer jumping in to help here. 

I'm in the process of coordinating with the Planning team to see if they can help explain this behavior. I'll let you know as soon as I have more details.
 

This message is in relation to case "ref:_00D1U1174p._5004Q2ntSJQ:ref"

Thanks,
 

Ben Karl Google Ads API Team

[tv apitest]

Thanks for your help! Are there any updates on this?

пятница, 18 августа 2023 г. в 21:06:21 UTC+3, Google Ads API Forum Advisor:

[Google Ads API Forum Advisor]

Hello - 

Thank you for following up, I do actually have an update for you.

First, it is possible for the close_variants field to be empty, so the behavior you're experiencing appears to be expected. The area of the UI that you pointed out is actually different from the close_variants field that comes from the API, and is not functionality that is currently supported in the API. If you want to see how close_variants is expressed in the UI, just use your cursor to hover over an individual keyword, when looking at that same page. 

Hope that helps! Let me know if you have any questions.
 

[tv apitest]

Thank you! I hope the similar keywords functionality will be in the api soon.
I also checked the close_variants functionality.
There are close variants for the keyword "cyber security" in web UI.

When using the API (KeywordPlanIdeaService/GenerateKeywordHistoricalMetrics) for "cyber security" close_variants is still empty. Can you check this issue?

понедельник, 28 августа 2023 г. в 19:46:16 UTC+3, Google Ads API Forum Advisor:

[Google Ads API Forum Advisor]

Hello - 

I'm double-checking whether it's normal for the close_variants in the UI to vary from those returned by the API. My initial assumption is that this sort of variance can definitely be normal, however I'm checking whether it's intentional for some reason. I'll let you know as soon as I have more information.

[tv apitest]

Thank you! Can you provide an example of a keyword for which the api will return a non-empty "close_variants" field?

вторник, 29 августа 2023 г. в 16:25:58 UTC+3, Google Ads API Forum Advisor:

[Google Ads API Forum Advisor]

Hello - 

I did some experimenting of my own and I was able to get a close variant for the phrase: "track and field athletes from Belgium" but the variant was just to lower-case the word "belgium"

Hope that helps.