is there a way to make a bid adjustment for a Placement only for a particular demographic, or location?

[ken...@blvnp.com]

What I'm trying to accomplish is to make a bid adjustment to a particular placement. But to make that bid adjustment only activate when viewed in a particular country, or when viewed by a particular demographic (I.E. a specific gender).

Is this possible? And if it is possible, how could I confirm that it was done correctly via the Adwords Interface.

[Sreelakshmi Sasidharan (AdWords API Team)]

Hi, 

Using the API, you can only set the bid adjustments for a given criterion. It might not be possible to enable them conditionally. You could perhaps consider setting the targeting for other criterion too so that your ads will only be served in those cases. Since this is a product level question, you could also post this on the advertisers community forum. The product experts there might be able to suggest some alternate options. 

If your question is not about conditionally setting the bid modifier, could you please elaborate?

Thanks,

Sreelakshmi, AdWords API Team

[ken...@blvnp.com]

Alright, thanks for pointing me that. Thanks!