#Impressions > 0 and Average Position undefined?

[David Antunes]

Hi,

I seem to be seeing a case where the #Impressions > 0 and Average Position (for last 3 days) seems to be undefined - is this situation possible?
Or should it be just an application bug?

Thanks!
David

[Peter Oliquino]

Hi David,

In order to better look at your concern, could you confirm if you are generating one of the report types of the AdWords API? If yes, could you provide your customer ID, the complete report definition you have used and the sample generated report file which shows the issue? Please reply using Reply privately to author.

Thanks and regards,

Peter

AdWords API Team

[Zweitze]

This may happen on the display network.
Until a few years ago Google used to give a position, but it didn't mean much as you had no idea what the page of the publisher looks like, and where those positions are located. So they stopped reporting positions on the display network.

Another explanation may be an instream video ad. This is a leading ad in YouTube. An impression indicates that the video did start. But instream video ads have no concept of position, so that isn't reported.

I think more explanations exist, I hope you know where to look.