about app campaigns conversion_cateogy

[neo]

Hello, 

I'm looking for default conversion action category about conversions tracked automatically  from Google Play without adding tracking code. (Android apps)

According to the link below, there are 3 conversions (Downloads/In-app purchases/Pre-registrations) tracks automatically.

• https://support.google.com/google-ads/answer/6100665?hl=en&sjid=790528580305756176-AP#web2app

But, I can not find comments about conversions and conversion action category matching.

• Conversion Action Category: https://developers.google.com/google-
• ads/api/rest/reference/rest/v14/ConversionActionCategory
  

This is my guess. is this right?

ex) 

 -- conversions    >  conversion action category

 Downloads          >  DOWNLOAD

 In-app purchase >  PURCHASE

 Pre-registrations > DOWNLOAD

Thanks

[neo]

correct the link: 

• Conversion Action Category: https://developers.google.com/google-ads/api/rest/reference/rest/v14/ConversionActionCategory

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team.

The category of conversions that are associated with the below conversions are:

•  Downloads         >  DOWNLOAD
•  In-app purchase  >  PURCHASE

Regarding the ConversionActionCategory for Pre-registrations, I am checking with the rest of our team, and one of our colleagues will reach out to you once we have an update. Meanwhile, your patience is highly appreciated.

 

This message is in relation to case "ref:!00D1U01174p.!5004Q02tP4pf:ref" (ADR-00230992)

Thanks,
 

Google Ads API Team

[Google Ads API Forum Advisor]

Hi,

To track conversions automatically from Google Play without adding tracking code (Android apps), you can use the fields respectively.

• Downloads -> GOOGLE_PLAY_DOWNLOAD
• In-app purchase -> GOOGLE_PLAY_IN_APP_PURCHASE
• Pre-registration -> ANDROID_APP_PRE_REGISTRATION

The field for conversions should be set as ConversionActionType instead of ConversionActionCategory.

[neo]

Hello, 

Thank you for your response.

I'm waiting for answer below.

• 'Pre-registrations'  ConversionActionCategory  -> ??
• Additionally, I want to know 'APP campaign (APP_CAMPAIGN_FOR_ENGAGEMENT)'  ConversionActionCategory  ->  ENGAGEMENT?

Thanks.