How to extract information from Google Click ID (gclid) ?

[Vivan]

Hi All, is there any way to get information like Source, Medium, Campaign, Keyword, Landing Page etc.. from a gclid parameter that came in the query string?

I would like to extract that information using Dot Net (I'm a Dot Net Developer).

Thanks in advance.

[Shwetha Vastrad (AdWords API Team)]

Hello,

You can use Click Performance Report to get data aggregated at each click level. This report includes data for dimensions like AdGroup, Ad format, Ad distribution network etc. Not all fields that you are looking for can be mapped to this report, but it is the closest one that you can use.

The code samples provided here show examples of reporting functions in AdWords API in .NET. You can modify them as needed to get data from Click Performance Report.

I hope this helps. 

Regards,

Shwetha, AdWords API Team.

[Vivan]

Thank you for your reply, but i would like to extract the above said information from the gclid and save that data.

Can you please guide me.

[Shwetha Vastrad (AdWords API Team)]

Hi,

To reiterate, unfortunately not all information is available in the Click Performance Report. The supported fields and their description is provided here. You could probably use these fields:

• CampaignId or CampaignName for utm_campaign
• CriteriaId and CriteriaParameters for utm_keyword
• AdFormat, AdNetworkType1 and AdNetworkType2 for utm_medium
• ClickType for utm_source

This report contains the Gclid associated with the clicks. 

I hope this helps.

Regards,

Shwetha

AdWords API Team.

[Paul Ericksen]

While Google refrains to say it, it sounds like pulling details about an individual GLCID, they are happy to give you aggregate data. I also want to know where every GCLID came from, which campaign, etc to associate with my buyers. But it seems that Google wants to be the source and only in aggregate.

I realize this is years after the question is answered, but this is more about all those who end up on this group due to Google's own search about this topic.