Is there any reason why I get less Ad Groups in report then I see in UI?

[Oksana Sulyma]

Hello Adwords support!

I'm experiencing a very strange case when I see 11 Ad Groups in Adwords UI, but only 9 are returned in AdGroup Performance Report

My xml is like:

<reportDefinition xmlns="https://adwords.google.com/api/adwords/cm/v201802">
            <selector>
            <fields>CampaignId</fields>
<fields>AdGroupName</fields>
<fields>AdGroupId</fields>
<fields>AdGroupStatus</fields>
<fields>Date</fields>
<fields>Impressions</fields>
<fields>Clicks</fields>
<fields>Cost</fields>
<fields>AveragePosition</fields>
<fields>Conversions</fields>
<fields>ViewThroughConversions</fields>
<fields>ConversionValue</fields>
<fields>AllConversions</fields>
<fields>CpcBid</fields>
<fields>CpmBid</fields>
<fields>ContentImpressionShare</fields>
<fields>ContentRankLostImpressionShare</fields>
<fields>SearchImpressionShare</fields>
<fields>SearchRankLostImpressionShare</fields>
<fields>SearchExactMatchImpressionShare</fields>
<fields>AdGroupType</fields>
<fields>AdNetworkType1</fields>
<fields>VideoQuartile100Rate</fields>
<fields>VideoQuartile25Rate</fields>
<fields>VideoQuartile50Rate</fields>
<fields>VideoQuartile75Rate</fields>
<fields>VideoViews</fields>
<fields>GmailForwards</fields>
<fields>GmailSaves</fields>
<fields>GmailSecondaryClicks</fields>
<fields>ActiveViewImpressions</fields>
<fields>BiddingStrategyId</fields>
<fields>BiddingStrategyName</fields>
<fields>BiddingStrategyType</fields>
<fields>BiddingStrategySource</fields>
<fields>CpvBid</fields>
<fields>LabelIds</fields>
<fields>Labels</fields>
<fields>AllConversionValue</fields>
<fields>ActiveViewMeasurableImpressions</fields>
<fields>ActiveViewMeasurableCost</fields>
<fields>AveragePageviews</fields>
<fields>AverageTimeOnSite</fields>
<fields>ClickAssistedConversions</fields>
<fields>ClickAssistedConversionsOverLastClickConversions</fields>
<fields>ClickAssistedConversionValue</fields>
<fields>ContentImpressionShare</fields>
<fields>ContentRankLostImpressionShare</fields>
<fields>CrossDeviceConversions</fields>
<fields>Engagements</fields>
<fields>ImpressionAssistedConversions</fields>
<fields>ImpressionAssistedConversionsOverLastClickConversions</fields>
<fields>ImpressionAssistedConversionValue</fields>
<fields>Interactions</fields>
<fields>NumOfflineImpressions</fields>
<fields>NumOfflineInteractions</fields>
<fields>PercentNewVisitors</fields>

            <predicates>
<field>CampaignId</field>
<operator>IN</operator>
<values>{my_id}</values>
<values>{my_id1}</values>
</predicates>

            <dateRange>
<min>20180801</min><max>20180815</max></dateRange>
            </selector>
            <reportName>Adwords AdGroup List</reportName>
            <reportType>ADGROUP_PERFORMANCE_REPORT</reportType>
            <dateRangeType>CUSTOM_DATE</dateRangeType>
            <downloadFormat>CSV</downloadFormat>
            </reportDefinition>

I can email account details in private message.

Thanks in advance!

[Milind Sankeshware (AdWords API Team)]

Hi Oksana,

Could you please share the client customer id and campaign id for which you are fetching the report? You can choose "Reply privately to author' while responding.

Thanks,
Milind, AdWords API Team

[Oksana Sulyma]

Thanks! Replied privately!

[Oksana]

Thank you Milind so much for this information!

On 16.08.18 21:28, adwordsap...@google.com wrote:

Hi Oksana,

The performance (clicks, impressions) stats are not available for ad group id 57966777499 and 57966777259 so they are not coming in the Adgroup performance report. To include zero impressions in your report output, you will need to set the includeZeroImpressions HTTP header to true. For more information please refer to this guide. Let me know if you have any further questions.

Thanks,
Milind, AdWords API Team

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[Oksana Sulyma]

The answer to my question was simple - Ad Groups didn't come in Adwords Report as they had empty Clicks and Impressions:

Hi Oksana,

The performance (clicks, impressions) stats are not available for ad group id xxx and yyy so they are not coming in the Adgroup performance report. To include zero impressions in your report output, you will need to set the includeZeroImpressions HTTP header to true. For more information please refer to this guide. Let me know if you have any further questions.

Thanks,
Milind, AdWords API Team

Thanks!