Adwords UI revenue vs. Ads API revenue?

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Christopher Taylor

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Jun 1, 2022, 12:50:40 PM6/1/22
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We're finding a large difference in revenue reported through the Adwords UI vs. what we're getting back in Campaign/Adgroup/Ad reports through the API. For one of our accounts we see nearly 21mil in revenue through Adwords yet the API is only returning 14mil in revenue - and it's the same for any campaign/adgroup/ad report we run.

Is there a reason for this?

Google Ads API Forum Advisor

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Jun 1, 2022, 11:07:58 PM6/1/22
to ath...@gmail.com, adwor...@googlegroups.com

Hi Christopher,

Thank you for reaching the Google Ads API support team. I am Sherwin and I hope that you are doing well today.

To further investigate this issue, could you provide the screenshot of the UI report, as well as the complete request and response logs with request ID and request header generated by your API report which you are comparing to the UI? You can provide it via Reply privately to author option. If this option is not available, then send it instead on this email address googleadsa...@google.com.

Best regards,

Google Logo
Sherwin Vincent
Google Ads API Team
 


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Christopher Taylor

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Jun 2, 2022, 12:33:51 PM6/2/22
to Google Ads API and AdWords API Forum
this should be sufficient, campaign gaql:
SELECT segments.date,
  metrics.impressions,
  metrics.clicks,
  metrics.average_cpc,
  metrics.cost_micros,
  metrics.ctr,
  campaign.id,
  campaign.name,
  metrics.conversions,
  metrics.conversions_value
FROM campaign
WHERE segments.date >= '2022-05-01'
AND segments.date < '2022-06-01'

adgroup report gaql:
SELECT segments.date,
  metrics.conversions,
  metrics.conversions_value,
  metrics.impressions,
  metrics.clicks,
  metrics.cost_micros,
  metrics.ctr,
  segments.ad_network_type,
  campaign.id,
  ad_group.id,
  campaign.name,
  segments.click_type,
  ad_group_ad.ad.type,
  segments.device,
  campaign.name,
  campaign.name,
  ad_group_ad.ad.tracking_url_template
FROM ad_group_ad
WHERE segments.date >= '2022-05-01'
AND segments.date < '2022-06-01'

Google Ads API Forum Advisor

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Jun 2, 2022, 10:28:41 PM6/2/22
to ath...@gmail.com, adwor...@googlegroups.com

Hi Christopher,
 

Thanks for your response. I am Darwin also, a member of the Google Ads API team and let me provide support to your concern.


Moving forward to your concern, thank you for providing the request, but our team will further check your concern. We need the full screenshot of the UI and the complete Ads API logs (response and request-id) that my colleague "Sherwin" asked. 
 

You can provide it via Reply privately to the author option. If this option is not available, then send it instead on this email address googleadsa...@google.com.
 

Regards,

Google Logo
Darwin
Google Ads API Team
 


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