Whether or not smart shopping campaign API is supported

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이유리

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Oct 10, 2022, 10:02:34 PM10/10/22
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Hi, we developed a smart shopping ad with Google Ads api


According to the notice you shared, it says that you no longer support smart shopping advertisements

So "smart shopping ads" api support has been "stopped"?
If it's stopped, our solution is also trying to stop the smart shopping advertising campaign creation service
Please answer if the API support for smart shopping advertisements has been suspended

Google Ads API Forum Advisor

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Oct 11, 2022, 2:40:36 AM10/11/22
to yuri9...@gmail.com, adwor...@googlegroups.com

Hi Yuri,
 

Thanks for reaching out to the Google Ads API team. I hope you are doing well today.
 

With regards to your concern, please see this blog post as it contains the details about Smart Shopping campaign upgrade to Performance Max. It is mentioned here that an upgraded SSC will be marked as REMOVED status (metrics will continue to be available in the legacy campaign for historical purposes). There will also be a mapping from the previous campaign ID to the new Performance Max campaign ID. Budgets, assets, and settings of the existing SSC are preserved.
 

Also, additionally, as per this blog post said, Starting July 25, 2022, accounts without active or paused SSCs (including new accounts) will no longer be able to create SSCs. Once an account with active or paused SSCs has been automatically upgraded from SSC to Performance Max, no new SSC creation will be permitted in any surface including the UI, the APIGoogle Ads Scripts or Google Ads Editor.


Let us know if you have further questions.
 

Regards,

Google Logo
Darwin
Google Ads API Team
 


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이유리

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Oct 11, 2022, 3:57:05 AM10/11/22
to Google Ads API Forum Advisor, adwor...@googlegroups.com
I have an additional question
I know SSC is being upgraded to PMAX

But what I want to know is
1. You can't use the developed function using SSC API, right?
1-1. The customer seems to want to create an SSC campaign, but the ADS console does not provide it, so ask

2. It will take a long time to change the API from SSC API to PMAX. So we can't provide SSC to customers until development, right?
2-1. The API changed to PMAX should be changed in the solution. That's why I'm asking if the SSC API is no longer available.

Conclusion: Unable to support SSC API? PMAX API only available?

2022년 10월 11일 (화) 오후 3:40, Google Ads API Forum Advisor <ads...@forumsupport.google>님이 작성:

Google Ads API Forum Advisor

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Oct 11, 2022, 6:35:40 AM10/11/22
to yuri9...@gmail.com, adwor...@googlegroups.com
Hello,

I hope you are doing well. This is Carmela from the Google Ads API team as well. Thank you for getting back to us.

To answer your questions in general, as per this blog post, starting July 25, 2022, accounts without active or paused SSCs (including new accounts) will no longer be able to create SSCs. Please see the above blog post as it will help you find the information about Smart Shopping Campaign and Performance max campaigns. Let me know if this is what you're looking for.

Regards,
Google Logo
Carmela
Google Ads API Team
 


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