Maximum and Minimum Limits for Budgets and Bids

[Swapnil Tayal]

Hi Team,
Could you please provide the minimum and maximum budget and bid limits available in both the Google Ads API and the Google Ads UI? I would also appreciate receiving the limits broken down by currency.

Thank you.

[Google Ads API Forum Advisor]

 

Hi,

 

Thank you for contacting the Google Ads API support team.

 

Please note that there is no maximum or minimum budget and bid limits defined for Google Ads or Google Ads API. I would recommend you to refer to the Help Center article for setting the bid and budget values as per your requirements. 

 

I hope this helps. Please feel free to reach out for any further concerns/ queries.

Thanks,
 

Google Ads API Team

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[2025-11-24 03:04:35Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01vUJnM:ref" (ADR-00345705)