Regarding custom audience

[develop...@gmail.com]

Hi,
    How to implement custom audience through google adwords API? Is there an option to implement custom audience?

Regards,
Priya K

[Bharani Cherukuri (AdWords API Team)]

Hi Priya, 

Could you please clarify if your concern is about audience targeting or Custom affinity audience targeting? If your concern is about targeting ads by custom affinity audience interests, you can target Interest categories by adding a CriterionUserInterest criteria. You will need to use a fixed set of user interest category IDs (In-market | Affinity). Please note Custom affinity audience is not yet supported in AdWords API services. You can use CRITERIA_PERFORMANCE_REPORT to retrieve Custom affinity audiences. 

If your concern is different, could you please elaborate, so I can assist you further.

Regards,

Bharani, AdWords API Team