Asset level data DemandGen through API

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Irina Neagu

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Jan 24, 2025, 7:24:48 PM1/24/25
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Hi

Similar to this query 'Asset level data of Pmax / DemandGen through API' , I am looking to easily extract asset level (i.e conversion data per creative) and most importantly, the asset (creative) itself. So, if it's a headline, i'm looking to extract the text string.
I have tried the query shared in the thread but it does not retrieve the creative itself. Is there a way to get the actual asset/ headline string? 

This is for demandGen - i have searched the documentation but I couldn't find which table/ column is or if multiple need to be merged.
6JSoRviZC8J2k3x.png


' SELECT metrics.conversions, metrics.conversions_value, metrics.cost_per_all_conversions, metrics.all_conversions_value, asset.name, metrics.all_conversions, metrics.cost_per_conversion, metrics.conversions_value_per_cost, metrics.all_conversions_value_per_cost FROM ad_group_ad_asset_view WHERE segments.date BETWEEN '2024-12-24' AND '2025-01-22' AND asset.id = AND ad_group.id = AND campaign.id = AND ad_group_ad.ad.id = '


Thank you
Irina

Irina Neagu

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Jan 27, 2025, 9:31:28 AM1/27/25
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Hi 

Can you please let me know which query to use to extract the asset information together with the metrics and the ad/campaign ids?

Thank you
Irina

Google Ads API and AdWords API Forum

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Jan 27, 2025, 10:58:25 AM1/27/25
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Google Ads API and AdWords API Forum<adwor...@googlegroups.com>
Jan 23, 2025, 3:49:53 PM (4 days ago) 
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Hi,

Thank you for contacting the Google Ads API support team.

To better assist you, could you please provide an uncropped screenshot of the Google Ads UI where asset level (i.e conversion data per creative) is presented? This will help us to check the feasibility of fetching similar data through the API.

Irina Neagu

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Jan 28, 2025, 6:56:50 AM1/28/25
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Hi

Please see link to the screenshot - I want to fetch the Asset 'impulsa ...' with the clicks/ ctr rate.  Is there a way to get the headlines/ descriptions from a demandgen ad with their respective metrics? Is the string value 'Impulsa...' stored in the asset link status column and can that be surfaced to the api call or in a different way?

Thank you
Irina

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Google Ads API Forum Advisor

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Jan 28, 2025, 11:32:45 AM1/28/25
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Hi Irina,

Thank you for reaching out to the Google Ads API support team.

Currently ad_group_ad_asset_view report only supports AppAds and Responsive Search Ads. I will raise a request to add retrieval of asset level data for demand Gen to become available in the Google Ads API. However, I cannot provide a scheduled timeline for its availability of this feature in the Google Ads API. So, I would recommend you to follow our blog post and release notes for future updates.
 
This message is in relation to case "ref:!00D1U01174p.!5004Q02vGymW:ref" (ADR-00286135)

Thanks,
 
Google Logo Google Ads API Team

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