API to change Max CPC for each keyword based on Conversion Rate

[Muhammad Anwar]

Hi guys, I have been reading documentation but I am not certain if there is a straight forward way to change max CPC for a keyword. 

I want to build a pipeline that changes max CPC of a keyword based on their conversion rate on a weekly basis. 

I have previously worked on a script that changes bids across all campaigns based on their performance. I am not sure if changing max CPC for a keyword is possible via APIs. I will appreciate if anyone can share some insights on this.

Kind Regards.

[Google Ads API Forum Advisor]

Hello,

Thanks for reaching out. You can change a keyword's CPC by using the Ad Group Criterion Service and adjusting the cpc_bid_micros field for a keyword.

Regards,
Matt
Google Ads API Team

Matt Google Ads API Team

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