Google Ads API metrics imported from Google Analytics broken

[Tiana S.]

Hi there,

We're noticing the metrics available through the Google Ads API that represent Google Analytics data stopped showing data starting July this year. There's still data if you query historically, but from July on all metrics show 0.

As this corresponds with the timeline of Universal Analytics deprecation, it seems the metrics are not setup to work with GA4 and only return data for Universal Analytics... 

Is this assumption correct? And if so, how can we get the GA4 values for these metrics out of the API to keep everything working as it used to?

Affected metrics for reference: 
- Average time on site
- Bounce rate
- Percent new visitors

If needed, I can of course provide more information privately.

Thanks in advance,

Tiana

[Google Ads API Forum Advisor]

Hi Tiana,

Thank you for reaching out to the Google Ads API Forum. I hope that you are doing well today.

I understand your concern and please note that the Google Ads API only mirrors the Google Ads UI. That said, if the metrics that you are referring to are available in the Google Ads UI, could you please provide us the full non-cropped and non-redacted screenshot of the UI report? We asked this so that we can check if the metrics that you wanted to fetch are available in the API or not.

You can provide it via Reply privately to the author option. If this option is not available, then send it instead on this email address googleadsa...@google.com.
 

This message is in relation to case "ref:_00D1U1174p._5004Q2o7Euv:ref"

Thanks,
 

Google Ads API Team