Can QS be preserved when moving keywords to another adgroup

[Peer Jakobsen (AdWords API Guru)]

Hi,

I read this blogs:

http://www.freshthinkingbusiness.com/google-adwords-quality-score.html

In paragraph 8, it says that through adwords editor you can preserve
keyword quality score by cut and pasting a keyword from one adgroup to
another.

Is it possible to do the same through the API v13? Is the adwords
editor using the same API as we are?

Thanks,

Peer Jakobsen

[AdWords API Advisor]

Hello Peer,

It's not possible to do a true move of existing keywords using the
AdWords API (or the AdWords web interface, or any other system that
I'm aware of). You can only delete existing keywords and create new
ones. It's possible to automate this process in a UI so that it
appears that a move is taking place, of course.

The article you linked to in turn links to this AdWords Editor Help
article:

http://www.google.com/support/adwordseditor/bin/answer.py?hl=en&answer=32921

the last paragraph of which says "If you paste keywords in a new ad
group, the keywords' performance statistics, such as impressions and
clicks, will not be transferred to the new location." This is what you
would expect if a delete and create were taking place.

Cheers,
-Jeff Posnick, AdWords API Team


On May 29, 1:05 pm, "Peer Jakobsen (AdWords API Guru)"