You did not include enough information as to what type of API calls you will be making. Specifically, you must clarify which of the following calls you plan on making 1) Reporting 2) Creation/management 3) KeywordPlanIdeaService or KeywordPlanService

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Marco Antonio Gonzales

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Nov 7, 2025, 7:58:51 AM (yesterday) Nov 7
to Google Ads API and AdWords API Forum

Subject: Standard Access Application repeatedly rejected despite provided information - Ticket [1-6662000039887]

Hello everyone,

I'm facing difficulties getting approval for Standard Access Application to the Google Ads API and would like to share my situation to see if anyone has experienced something similar.

The problem: My application was rejected with the justification that information is missing about:

  1. Types of API calls that will be made (Reporting, Creation/management, KeywordPlanIdeaService, etc.)
  2. Type of tool access (internal users/employees only or external users/clients)

However: All this information was provided in detail both in the attached document and in item 6 of the form, where I specifically described how I intend to use the application, including the types of calls and the audience that will have access.

I've received the same rejection email more than once, even after reviewing and resubmitting with the requested information. The system seems not to be recognizing the answers that have already been provided.

Reference ticket: [1-6662000039887]

My questions:

  • Has anyone experienced this rejection loop situation?
  • Is there a specific format or additional field where this information should be entered?
  • Is there any way to ensure the reviewer sees the attached document and complete item 6?

I appreciate any guidance or shared experience!



Google Ads API Forum Advisor

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Nov 7, 2025, 12:04:33 PM (20 hours ago) Nov 7
to come...@cyriusx.com, ads-api-compl...@google.com, adwor...@googlegroups.com
Hi,

Thank you for reaching out to the Google Ads API support team.

From the provided information, I understand that you have submitted a request for the standard access of Google Ads API developer token.

Since the access requests are handled by the Google Ads API Compliance team, we are transferring the case to the Ads API Compliance team. Can you kindly provide the following information for the compliance team to further assist you with your concern:

 

  • Confirm your Google Ads Manager Account (MCC) ID
@Compliance team, please confirm if you are able to assist in the below access request.

Summary:

The user has applied for the standard access with the below details.
  • Google Ads Manager Account (MCC) ID: requested
  • Case ID: 1-6662000039887

Do reach out to the Google Ads API support team for any queries related to the API.

Kindly reach out to the Google Ads API Compliance team directly for any further updates regarding your access application.

You can send the details via the Reply privately to the author option or direct private reply to this email.


Thanks,
 
Google Logo Google Ads API Team

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[2025-11-07 17:03:37Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01vSwOs:ref" (ADR-00338731)



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