Query on Forecasting via. API call

[AMAP TEST]

Hi,

I see in the REST Interface documentation for Google Ads API, the following two options are available for forecasting:
keywordPlans & generateReachForecast

I have the following questions:

• Does  keywordPlans only estimate forecast for Search Campaigns?
• Does  generateReachForecast only estimate forecast for Video Campaigns?
• Is there any REST API call available for forecasting of other type of Campaigns for example Display Campaign?

Thanks & Regards

Sridripto Hazra

[Google Ads API Forum Advisor]

Hello,

Thanks for reaching out. Please see my replies to your inquiries below:

Does keywordPlans only estimate forecast for Search Campaigns?

• Yes, the Ads API keyword planning functionality reflects the keyword planner found in the UI, which is used to research keywords for search campaigns.

Does generateReachForecast only estimate forecast for Video Campaigns?

• Yes, the ReachPlanService is only available for video campaigns.

Is there any REST API call available for forecasting of other type of Campaigns for example Display Campaign?

• You might use bid simulations. If you are using a tool in the UI to forecast for other campaign types, please let us know and our team can create an internal feature request on your behalf.

Regards,
Matt
Google Ads API Team

Matt Google Ads API Team

 

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