asset-level report data

[jiangzhu gao]

  Hi, I would like to retrieve asset-level report data using the Google Ads API, including metrics such as clicks, cost, and impressions.
The campaign type is Display.
Is there currently any resource or report view in the API that supports pulling asset-level performance data for Display campaigns?  

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team.

The ad_group_ad_asset_view resource aggregates performance metrics like clicks, impressions, and cost for individual assets (like headlines, descriptions, and images) within an ad.

Here is a sample GAQL query you can use to pull the required data:

SELECT ad_group_ad_asset_view.asset, ad_group_ad_asset_view.field_type, metrics.clicks, metrics.impressions, metrics.cost_micros, campaign.id, ad_group.id FROM ad_group_ad_asset_view WHERE campaign.advertising_channel_type = 'DISPLAY' AND segments.date DURING LAST_7_DAYS

You can try making a request using the Search or SearchStream by passing the customer Id. Also, you can use Query Builder to create your query and Query Validator to validate your query. 

If you are still unable to retrieve the specific metrics you need, please provide an uncropped screenshot of the corresponding Google Ads UI report, clearly highlighting the metrics you are trying to access. This will help us assist you further.

You can send the required details via the Reply privately to the author option or by a direct private reply to this email.

 

 

Thanks,

 

Google Ads API Team

Feedback
How was our support today?

               
[2025-11-24 06:55:44Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01vUJpH:ref" (ADR-00345704)