Tracking conversion by search term

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Emily Jia

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Aug 18, 2020, 3:36:39 PM8/18/20

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Is it possible to track conversion rate by search term for shopping campaigns?

Alternatively, is it possible to get a report that includes search term and time of search for shopping campaigns?

Google Ads API Forum Advisor Prod

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Aug 18, 2020, 4:30:03 PM8/18/20

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Hi Emily,

While there is no time of search field, you can run a Search Query Performance Report which gives you data on your search terms. This report includes the field ConversionRate.

Regards,
Anthony
Google Ads API Team