Request for update of whitelisting requirements of Customer Match

[Brian Moore]

To whom it may concern,

For over six months now, we have been unable to grant new customers access to our integration with AdWords Customer Match, due to changing whitelist requirements earlier this year.

I request someone please provide a timeline estimate or update on the mention of a forthcoming application process:

In the future, we’ll offer an application process for advertisers who meet these requirements and want to request access to Customer Match. An announcement will be made when the application process becomes available. 

 

via  https://support.google.com/google-ads/answer/6299717?

On a related note, a similar API also changed whitelisting requirements, but with less transparency. Their support forum does not enable me to post a question, so I'm adding it here:

I've gone through your email and understand that you'd like to whitelist your DMP with Google ads account. I'm afraid to inform you that the licensing channel between DMP and Google AdWords is now deprecated, however, licenses which were previously done, will continue as normal , and they won't be deprecated.
As we're from support doesn't have visibility and it's out of scope for us.

 Any assistance is greatly appreciated.

Sincerely,

Brian

[Google Ads API Forum Advisor Prod]

Hi Brian, 

I understand that you are looking to get your account whitelisted for customer match. However, we do not have any recent updates on the change in customer match whitelist requirements on when this will be available for the other users. You could follow our blog for more updates. 

Regarding your second concern, for any Audience Partner API related concerns, we suggest that you reach to the Google representative that you are already in contact with, they will be able to take a look and address this. 

Let me know if you have any further questions. 

Regards,
Bharani, Google Ads API Team

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