Default Max. CPC for adgroup

[opalepatrick]

How does one change the Default Max. CPC for an adgroup specifically? What service?

[opalepatrick]

OK I can see that it is AdGroupService, so now I could do with an example for using the bid multiplier (in php preferably) but any language would help

[opalepatrick]

I want to try an adapatation of the status update stuff.

    while ($row = mysql_fetch_assoc($result)) {
        // Create ad group with updated bid.
        $adGroup = new AdGroup();
        $adGroup->id = (float) $row['adgid'];
        $adGroup->multiplier = 0.75;
        // Create operations.
        $operation = new AdGroupOperation();
        $operation->operand = $adGroup;
        $operation->operator = 'SET';
        $newops[] = $operation;
    }
    $operations = $newops;

Will this adapt the adgroup max default cpc by 0.75?

[Kevin Winter]

Hi,

  The AdGroup object doesn't have a multiplier field.  I think you may be referring to experiments (http://code.google.com/apis/adwords/docs/reference/latest/AdGroupService.ManualCPMAdGroupExperimentBidMultipliers.html).

We have an example that shows how to create an AdGroup with a max CPC bid: http://www.google.com/codesearch/p?hl=en#Fu0vUbQ37f4/trunk/examples/v201109/AddAdGroup.php&q=Tags:.*AdGroupService%20v201109%20package:google-api-adwords-java%7Cgoogle-api-adwords-php%7Cgoogle-api-adwords-python-lib%7Cgoogle-api-adwords-dotnet%7Cgoogle-api-adwords-ruby%7Cgoogle-api-ads-ruby%7Cgoogle-api-adwords-perl&sa=N&ct=rx&cd=2

You should be able to easily adapt that to update an existing AdGroup.

- Kevin Winter

AdWords API Team

[hpode...@gmail.com]

The sample link return page not found.

Could you please kindly share a sample on how to update Default Max CPC bit to a specific AdGroup?

Thanks in advance

Roberto

[Paul Matthews (AdWords API Team)]

Hi Roberto,

The content from this topic is no longer relevant to all current versions of the API, as it was last posted to in 2011.

For general information about bidding, please see the bidding guide in our docs. The previously named MaxCpc is now exposed as CpcBid.bid in the latest version of the API.

For example code on setting the bidding strategy, each library ships with an add ad group example, which contains the relevant code. Here is a link to the java AddAdGroups.java example.

Regards,

- Paul, AdWords API Team.