Targeting Idea Service cateogory seems off

[PPC Developer]

Hi all,

I started using the targetingIdeaService to feed it with a certain seed keyword to get some related keywords. We're actually building a keyword discovery tool. However, our seed keyword set has a lot of keywords in it, some are unrelated to the category (or the context) of the project.

Scenario: Discover keywords only related to Healthcare category. I have a large set of seed keywords to generate ideas, but would like to take the ideas only related to healthcare. Issue is with some keywords, the category is massively off. For instance, seed keyword = "download whatsapp". The API returns "Healthcare" for some keyword ideas it suggests, but I'm surprised to see how underdeveloped google's API seems in guessing the keyword's category in the product&services taxonomy. My first hunch is that I'm doing something wrong. But the data is about 70-80% accurate, so I'm not sure if there's a setting in the API to tell Google to tighten the relevance. I'm pasting below two lists : First one is ideas generated using "download whatsapp" categorized in Healthcare (Which are false positives where I'm surprised). Second list is ideas generated using the same keyword but categorized as not healthcare, where Google does a good job.

Can somebody please help me understand if there's a setting in the API to make it stricter? Or is there another API to better guess the category of a keyword? My hunch is that Google MUST know the correct category, because when you search for any of the text in healthcare list below, Google doesn't think it's realted to Helathcare for sure.

Looking forward to comments and guidance on this.


HEALTHCARE:
download whatsapp chat
free download whatsapp chat
download whatsapp free chat
whatsapp id
whatsapp for
what s app downlod
whatsapp users
whatsapp support
whatsapp verification
whatsapp problems
problems with whatsapp
group chat whatsapp
whatsapp blocked
is whatsapp down
what sapp free
blocked on whatsapp
whatsapp alternatives
whatsapp check marks
whatsapp ticks
whatsapp 2 ticks
whatsapp blocked contacts


NOT HEALTHCARE (Correctly categorized as not health care)


**whatsapp theme**
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**free download of the latest version of whatsapp**
**whatsapp connection**
**whatup downlod**
**free download whatsapp the latest version**
**whatsapp payment**
**whatsaap application**
**download watsapp now**
**whatsapp down**
**whatsapp ota**
**download wathapp**
**whatsapp blog**
**whatsapp latest version to download**
**bbm whatsapp**
**downloading latest whatsapp version**
**whatsapp new version downloads**
**delete whatsapp account**
**free app whatsapp**
**download of whats app**
**download whatsapp new latest version**
**whatsapp emotions**
**download latest version whatsapp free**
**download wattsupp**
**whatsapp data usage**
**whatsapp downloder**
**whatapps download free**
**latest version of whatsapp to download**
**whatsapp.jad**
**latest version of whatsapp for download**
**facebook whatsapp**
**whts up free download**
**free download whatsapp version**
**whatsapp free latest download**
**whatsapp api**
**whatsapp encryption**
**latest version of whatsapps**
**new version whats app**
**whatsapp new version for free download**
**free whatapps download**
**new whatsapp downloads**
**free downlode whatsapp**
**dowload whatsupp**
**whatsapp features**
**download update version of whatsapp**
**whatapps application**
**whatsapp logo**
**whatsapp free downlord**
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**downlaod whatapp**
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**whatsapp notification**
**downloads whatapp**
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**whatsapp for n8**
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problems with whatsapp
**wathsaap download**
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**whatsapp cost**
**whatsapp for n70**
**download whatsapp jar**
**free download software whatsapp**
**whats app aplication download**
**wasap free download**
**whatsapp broadcast message**
**whatsapp faq**
**problem with whatsapp**
**whatsapp for bbm**
**whatsapp widget**
**tanzil whatsapp**
**whatsapp server status**
**download wapsap gratis**
**whatsapp for n95**
**whatsapp dowenlod**
**whatsapp client**
**wahatsapp download**
**whatsapp icon**
**whatsupp dowload**
**whatsapp for s40**
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**whatassp download**
**watsapp dow**
**whasap download**
**whatsapps messanger**
**whatsapp sound**
**e63 whatsapp**
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**free downloading of whats app**
**is whatsapp safe**
**whatsapp for e5**
**whatsapp mediafire**
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**whatsapp online status**
**whatsapp for n73**
**wtsaap download**
**whatsapp crash**
**dowload wattsapp**
**downlods whatsapp**
is whatsapp down
**whatsapp on htc**
**whatsapp for n97**
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**whatsapp charges**
**whatsaap downloud**
**down load watts app**
**whatsapp change number**
**whatsapp fownload**
**whotsapp download**
**whatapp downloding**
**whats up download for mobile**
**whatsapp latest version downloads**
**whatsapp for 5800**
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**whatsapp downloded**
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**freedownload of whatsapp**
**whatsapp bownload**
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**downloud whatsupp**
**watsaap dawnlod**
**dawnlode whatsapp**
**apps whatsap**
**how do i download watsapp**
**whatsapp port**
**free download whats app messanger**
blocked on whatsapp
**whatsapp s60v3**
**whatsapp dawnlood**
whatsapp alternatives
**downloads whatapps**
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**download whattspp**
**whatsapp full version free download**
**whatsapp one tick**
**whatsapp tricks**
**wats app free downlod**
**whatsapp downlload**
**wahtsup download**
whatsapp check marks
**whatsapp not connecting**
**whatsapp block**
**whatsapp block contact**
**download whtspp**
**down load wattsapp**
**whats up messenger app**
**whatsapp double tick**
**telecharger whatsapp free**
**whatsapp for balckberry**
**blocking on whatsapp**
**whats app download now**
**free download last version of whatsapp**
**last seen whatsapp**
**alternative to whatsapp**
**whats app downlpad**
**dowloading watsapp**
**whatsupapp download**
**watsapp for free**
**watsap downloading**
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**wiki whatsapp**
**whatsapp push notification**
**whatsapp xmpp**
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**download whtapps**
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**download watsap application**
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**downloads wats app**
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**download whatapps application**
**whatsaap application download**
**download app whats app**
**downlod whatup**
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**to download whats up**
**download whats app aplication**
**whatsap dwonload**
**dowload wats up**
**free dawnlod whatsapp**
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**free downlord whatsapp**
**watsaap dawnload**
**whatsapp for sonyericsson**
**how to down whatsapp**
keywords found: 760

[Shwetha Vastrad (AdWords API Team)]

Hi,

Could you provide the SOAP request and response logs for this API request? This will help me figure out what's going wrong. Please use Reply privately to author when responding. 

Thanks,

Shwetha, AdWords API Team

[Josh Radcliff (AdWords API Team)]

Hi,

I just tried your request and got back the following Products and Services IDs for "download whatsapp chat":

          <data>

            <key>CATEGORY_PRODUCTS_AND_SERVICES</key>

            <value xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:type="IntegerSetAttribute">

              <Attribute.Type>IntegerSetAttribute</Attribute.Type>

              <value>10240</value>

              <value>10241</value>

              <value>13378</value>

              <value>10019</value>

              <value>10756</value>

              <value>13861</value>

              <value>13381</value>

              <value>10885</value>

              <value>13418</value>

              <value>11499</value>

              <value>10031</value>

              <value>10002</value>

              <value>10007</value>

              <value>10167</value>

              <value>10168</value>

              <value>10108</value>

              <value>10878</value>

            </value>

          </data>

Comparing those to the list of IDs on the reference page, I get the following:

"10019","/Computers & Consumer Electronics"

"10168","/Computers & Consumer Electronics/Computers"

"10885","/Computers & Consumer Electronics/Computers/Software"

"10167","/Computers & Consumer Electronics/Consumer Electronics"

"10002","/Family & Community"

"10031","/Family & Community/Romance & Relationships"

"10240","/Family & Community/Romance & Relationships/Dating & Marriage Matching"

"10241","/Family & Community/Romance & Relationships/Dating & Marriage Matching/Dating Forums & Chat"

"10007","/Internet & Telecom"

"13418","/Internet & Telecom/Internet"

"11499","/Internet & Telecom/Internet/Forum & Chat Services"

"10878","/Internet & Telecom/Telephony"

"13381","/Internet & Telecom/Telephony/Mobile Phones & Accessories"

"13378","/Internet & Telecom/Telephony/Mobile Phones & Accessories/Mobile Apps & Add-Ons"

"10108","/News, Media & Publications"

"10756","/News, Media & Publications/Reference Materials & Resources"

"13861","/News, Media & Publications/Reference Materials & Resources/Quotations"

Could you compare the list of IDs above to what you're getting back, since my list does not contain any Health Care IDs? If you find differences, please send over your ID list so I can investigate further.

Thanks,

Josh, AdWords API Team

[Josh Radcliff (AdWords API Team)]

Hi,

A fix went out recently to improve the category mappings. Please retry your request and let me know if you still see any issues.

Thanks,

Josh, AdWords API Team