AdCustomizers on TextAd will not allow when default value is missing.

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Paris Theofanidis

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May 31, 2017, 8:44:07 AM5/31/17
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Hi,

in the documentation you say that when using AdCustomizers in TextAds the default value is optional.
However my TextAds always get rejected unless I add a default value.

example
{=shop.best_value:Guaranteed} price starting {=shop.date}      // This one gets rejected with reason "Default Value is missing"

If I add a default value however it works
{=shop.best_value:Guaranteed} price starting {=shop.date:today}      // This one works


Yet in the documentation (https://developers.google.com/adwords/api/docs/guides/ad-customizers#setting_up_an_ad) you indicate that default values are optional.
Am I doing something wrong or is this a validation bug?

Shwetha Vastrad (AdWords API Team)

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May 31, 2017, 11:41:11 AM5/31/17
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Hi,

When you create TextAds with Ad customizers, if you use a default value while inserting a custom value, you need to provide the default value in all the AdCustomizer references in the ad. You need to change "{=shop.best_value:Guaranteed} price starting {=shop.date}" to "{=shop.best_value} price starting {=shop.date}" for the TextAd to be created successfully.

Regards,
Shwetha, AdWords API Team.

Paris Theofanidis

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May 31, 2017, 4:25:47 PM5/31/17
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Hi there,

so, default value is now mandatory when inserting feed attributes. I see the documentation also got updated! Really quick response! Great job!

Thank you,
Cheers!

Shwetha Vastrad (AdWords API Team)

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May 31, 2017, 5:37:47 PM5/31/17
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Hi,

The default value is not mandatory. If you include a default value in one reference in an Ad, you need to include default values for other ad customizer references as well. Or you can create an Ad without default values in any of the Ad customizer references. You can use either of the following while creating an Ad:
  • {=shop.best_value} price starting {=shop.date}
  • {=shop.best_value:Guaranteed} price starting {=shop.date:today}
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