What's the use of localeCode in TargetingIdeaSelector

[onel...@gmail.com]

Hi,

I am new to AdWords API. It seems localeCode in TargetingIdeaSelecotr is somewhat useless. The description says

The locale code (for example "en_US") used for localizing strings, controlling numeric formatting, and the like.

But that causes confusions.  It looks to me that the locale code can be totally replaced by LanguageSearchParameter + LocationSearchParamerter.

Also, in the tutorial, it says local code is mapping to language targeting. But that seems not the case.

So my question is, what is the use of localeCode? Is it just for historical compatibility? Thanks.

[onel...@gmail.com]

Hi,

It looks localeCode in TargetingIdeaSelector can be totally replaced by LanguageSearchParameter + LocationSearchParameter.

In the API tutorial, it says that localeCode is mapping to Targeting-Lanuage in keyword planner, but actually it is not.

I wonder why the localeCode stays in API? Any suggestions? Thanks!

[Josh Radcliff (AdWords API Team)]

Hi,

Our guide is incorrect here -- thanks for pointing that out. To mirror the user interface's language selection, you would want to use a LanguageSearchParameter, as you suggested.

The localeCode is still useful, however, as it controls how returned values are formatted (for example, numbers).

I'll update our guide to reflect these points. Thanks again!

Cheers,

Josh, AdWords API Team