clicks = 621, position = 3.625, average cpc = $0.05
But when I use the traffic estimator provided by google at
https://adwords.google.com/select/WizardAddKeywords#a, I get, for
'flowers' with a MaxCpc of $.05:
clicks = 1100, position = 3.7, average cpc = $0.05
Can someone please explain this significant difference in the value of
clicks?
Thanks.
So the answer is I don't know what the difference is and what the hell
do I care, if both are grossly wrong anyway.
The most reliable figure I have found among these estimates, is the
number of impressions available only through the API. I have found it
to be reasonably correct as long as your actual position is within 4
namely in the first page of the search results in most of the search
engines. My experience has only been with Search Networks. Content
Network, I would guess fluctuates a lot more.
Any ideas as to what is going on here?