Removing individual user from remarketing list via API?

[Nathan Hague]

Gday all - is it possible in this post-GDPR world to remove a single user from an AdWords remarketing list that has been created using one or both of these:

* Analytics-based AdWords audience
* Their email

Second part of question: if it was an analytics-adwords remarketing list they were added by, what ID would they know what to give to get themselves off that list(s)

Thanks heaps everyone!

[Bharani Cherukuri (AdWords API Team)]

Hello Nathan, 

Good day to you too!!

Please find my response inline:

For Analytics based AdWords audience, do you mean adding or removing using Analytics API? If so, the Analytics Team will be able to assist you with this. You can contact them through the support channels listed here. If you're looking to add or remove email addresses from the user lists through the AdWords API, you could use the AdWordsUserListService.mutateMembers to either add or remove the members from the list. You will need to use ADD or REMOVE operators to add or remove members to the user list. Please note that it might take a few hours for the list to be populated with the members.

For remarketing lists set up in Google Analytics+AdWords accounts, you cannot share remarketing lists between the AdWords API and these platforms. Please check this guide for more information. If your concern is different, could you please elaborate and share the API logs so I can take a look?

Thanks,

Bharani, AdWords API Team

[Nathan Hague]

Hey mate! Yeah what i'm trying to do, is to remove users from AdWords remarketing lists for GDPR compliance. Is your method you mentioned then for the transmute, going to work for this scenario please?

[Dhanya Sundararaju (AdWords API Team)]

Hi Nathan,

Yes, you should be able to remove user using AdwordsUserListService.mutateMembers using the REMOVE operator. Please let us know if you run into any issues while implementing.

Regards,
Dhanya, AdWords API Team