Google Ads API: missing conversion actions from API call

[Mike]

Hi,

is there any particular reason why the google ads api does not return all conversion actions that we see on UI? I suspect that google ads api does not return conversion actions imported from third-party analytics providers.

(I am referring to the response of this query:

                    SELECT

                      conversion_action.id

                    FROM

                      conversion_action

or the response from api call to ConversionActionService

)

Why is that? Can you please fix it now?

Regards,

Mike

[Google Ads API Forum Advisor Prod]

Hi Mike,

Thank you for reaching out to us. Could you please provide me with the account ID that holds these conversions and the conversions that do not show up in the report? For privacy, you can reply using "Reply privately to the author".

Thank you,
Bryan, Google Ads API Team

ref:_00D1U1174p._5004Q20WP1z:ref

[cv]

Hi Bryan,

I am facing similar issue.

UI shows there are total 20 Conversions Actions Setup but API only returns 6

I am using this query

                   SELECT

                        remarketing_action.name,

                        remarketing_action.resource_name,

                        remarketing_action.tag_snippets,

                        conversion_action.resource_name

                    FROM

                       conversion_action

Thanks,

[Google Ads API Forum Advisor Prod]

Hi,

Thank you for reaching out to us. I see that you're missing conversion actions from your query. Could you provide us with your request and response logs that show the missing conversion actions, as well as show a screenshot of your conversion actions and the ID of the account you're experiencing this discrepancy with? For privacy, please reply using the "reply privately to the author" button.

[cv]

Hi Bryan,

Sorry, I send you other query. But In my query I have used the conversion_action.

Please see the correct query here.

Query:

                   SELECT

                        conversion_action.category,

                        conversion_action.status,

                        conversion_action.name,

                        conversion_action.resource_name

                    FROM

                       conversion_action

I have sent other required details via email privately.

Actually I have no direct option to reply directly to author. So send on direct support email id.

Thanks,

[Duong Nam]

I am also encountering this issue, specifically as follows: 

Query: 

SELECT conversion_action.name, conversion_action.firebase_settings.event_name, conversion_action.category FROM conversion_action

The returned list contains all conversion actions belonging to categories such as Default, Download, Purchase, AddToCart, BeginCheckOut, PageView, Contact. 

BUT, the conversion actions that I see in the Google Ads UI, which belong to the In-app ad revenue category (for example, conversion actions like ad_impression, which are sent from AdMob to Firebase and then imported into Google Ads), do not appear? 

I am wondering whether these ad_impression conversion actions belong to the conversion_action table?  

[Google Ads API Forum Advisor]

Hi,

I can confirm that you are using the correct resource. You can retrieve details about your existing conversion actions using the conversion_action resource. To assist you further on why a certain conversion action is not fetched via the API, could you provide us with the uncropped UI screenshot (from your Google Ads account) of the conversion action that is present in the UI but are unable to retrieve via the API? Also, send us the complete API logs (request and response with request-id and request header) generated at your end while you execute the below query.

If you are using a client library and haven't enabled the logging yet, I would request you to enable logging for the specific client library that you are using. You can refer to the guides Java, .Net, PHP, Python, Ruby or Perl to enable logging at your end. For REST interface requests, you can enable logging via the curl command by using the -i flag.

You can send the details via Reply privately to the author option, or direct private reply to this email.

 

This message is in relation to case "ref:!00D1U01174p.!5004Q020WP1z:ref" (ADR-00037995)

Thanks,
 

Google Ads API Team

[Duong Nam]

I’m writing this email to ensure that you received the information I sent to you via Reply via Author. To summarize, I have been using the REST API through JavaScript fetch. All other campaign requests have gone smoothly and returned complete information. The issue arises when I request the list of conversion actions I have in Google Ads, as all ad_impression conversion actions do not appear in the response content. Since the screenshots and code I sent you contain some information that is not convenient to share publicly, I can't include them here. I’m writing this email just so everyone can read and understand that I am still in communication with your support team. :)  

[Google Ads API Forum Advisor]

Hi,

I would like to inform you that our team is currently working on this issue. One of our teammates will get back to you once we have an update on this. Meanwhile your patience is appreciated.

[George Lambrou]

Hello,

Were you able to identify any reasons for missing conversion actions when using "From Conversion action"?

Thank you

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[Google Ads API Forum Advisor]

Hi,

Please note that we have already raised your concern with the rest of our team and the investigation is still ongoing. One of my teammates will reach out to you once we have an update.

Thanks,
 

Google Ads API Team

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[2025-09-16 13:30:14Z GMT] This message is in relation to case "ref:!00D1U01174p.!5004Q020WP1z:ref" (ADR-00037995)

[chen maoqian]

hello, I am facing the the same problem obove.
I cannot get  ad_impression   conversion action by using GAQL:

SELECT conversion_action.name, conversion_action.firebase_settings.event_name, conversion_action.category FROM conversion_action

The returned list doesn't contains conversion actions ad_impression, do you have any solutions? Or any reasons to explain the problem?
Thank you very much

[Google Ads API Forum Advisor]

Hi,

 

The investigation into retrieving the ad_impression conversion action from the Google Ads API is still in progress, and we currently have no new updates. One of our teammates will contact you as soon as further information becomes available. Thank you for your continued patience.

 

Thanks,

 

Google Ads API Team

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How was our support today?

               

[2025-12-05 16:19:22Z GMT] This message is in relation to case "ref:!00D1U01174p.!5004Q020WP1z:ref" (ADR-00037995)