Is video_quartile_p25_rate metric a ratio or percentage?

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Akansha Kumari

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Jun 1, 2022, 11:21:56 AM6/1/22
to Google Ads API and AdWords API Forum
Hi,
video_quartile_p25_rate by it's variable name state it is rate but the field description states "Percentage of impressions where the viewer watched 25% of your video. " 
Also, the value received from API seems to be ratio (between 0-1) and not percentage.

I would like to whether the metric video_quartile_p25_rate is ratio or percentage.
  • If it's rate, why does the field description state it as percentage.
  • It it's percentage why the value received from API response for this metric is between 0-1 and why the name of the metric is _rate.

Thanks!
Akansha

Google Ads API Forum Advisor

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Jun 1, 2022, 4:11:25 PM6/1/22
to akansha...@clarisights.com, adwor...@googlegroups.com
Hi Akansha,

A percentage is between 1 and 0, with 1 being  100%. As for the name 'rate', are you saying 'rate' doesn't fit with percentage in this use case? It could be that 'rate' is shorter. Can you state in business terms the benefit of using different terms?

If you are experiencing discrepancies between Ads API and the Ads UI, could you privately send us the following for each discrepancy:
  • Full screen screenshot of the UI report you are trying to duplicate using the API.
  • Request and response  'DEBUG' log level log of API communications of the API report download. 

The request and response appears similar to the JSON Mappings in our REST documentation with additional headers and information such as request Id. Here are logging instructions for our Java, .NET, PHP, Python, Ruby and Perl Ads API Client Libraries.

If you are using our REST interface then the full multi line curl command line is a request log and adding curl command line option '-i' will also generate a response log.

Regards,

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Aryeh
Google Ads API Team
 


 

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